Mystrika
Sales Focus Inc. (SFI) is a leading B2B sales outsourcing agency established in 1998, specializing in building, managing, and scaling dedicated sales teams.
Sales Focus Inc. (SFI) has been a fixture in B2B sales outsourcing since 1998, positioning itself as a go-to partner for companies that need to build and scale dedicated sales teams fast. With over 28 years of experience, the agency has generated more than $1.2 billion in gross revenue for clients and claims an average 37% revenue increase compared to previous sales processes. Their proprietary S.O.L.D. methodology -- Study, Organize, Launch, Direct -- provides a structured framework for transferring client knowledge, recruiting talent, training, and managing performance.
The agency's core offering is full-cycle sales outsourcing, covering both inside and outside sales. They also provide appointment setting, international sales development, lead generation, and market penetration services. What sets Sales Focus apart is their guarantee to launch a new sales team within 45 days, using W-2 employees who undergo drug and background checks. This approach prioritizes brand protection and quality assurance, which is especially important for companies in regulated industries like healthcare and energy.
Pricing is not publicly listed, the agency requires potential clients to contact them for a custom quote. This is typical for full-service outsourcing engagements, where costs depend on team size, scope, and duration. Given their track record with Fortune 500 clients and startups alike, the investment is likely substantial but justified by the speed and scale of deployment.
Sales Focus is best suited for companies that need to rapidly expand their sales capacity without the overhead of internal hiring and training. The 45-day launch guarantee is a strong differentiator for businesses entering new markets or scaling existing ones. However, the agency may not be ideal for companies that require highly specialized niche prospecting, as some client feedback points to challenges in targeting the exact ideal customer profile.
Overall, Sales Focus remains a reliable choice for B2B sales outsourcing, backed by decades of experience and a repeatable process. While not the cheapest option, their focus on quality, speed, and results makes them a solid partner for growth-oriented organizations.
Services
- Outside Sales Outsourcing
- Inside Sales Outsourcing
- Appointment Setting
- International Sales Development
- Sales Team Recruitment and Training
- Lead Generation and Market Penetration
Industries Served
Team Size
Pros
- Quick deployment of effective sales teams in as little as 45 days
- Proven S.O.L.D. methodology for structured sales execution
- Strong project management and extensive industry experience
- W-2 employees with drug and background checks for brand protection
Cons
- Some clients report challenges in targeting ideal prospects
Client Review Analysis
Clients often commend Sales Focus Inc. for their ability to quickly build and deploy effective sales teams, improving revenue and customer engagement. Their strong project management and extensive industry experience are frequently highlighted. However, some reviews mention challenges in targeting ideal prospects, although the overall experience with their teams remains positive.