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Compare Influence & Co vs We Are ROAST

Side-by-side comparison of features, pricing, services, ratings and more.

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Influence & Co

Content & Copywriting Website

Influence & Co, now part of Intero Digital, is a B2B content marketing and PR agency that helps companies turn executive expertise into thought-leadership content, press placements, and SEO-driven owned media to drive measurable business results.

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We Are ROAST

We Are ROAST

SEO & Organic Growth Website

We Are ROAST is a London-based performance marketing agency with 10 years of experience driving measurable growth. They specialise in ROAS-focused media buying, SEO, and proprietary AI tools to deliver tangible results for mid-market and enterprise clients.

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Feature Comparison

Attribute Influence & Co We Are ROAST
Category Content & Copywriting SEO & Organic Growth
Rating
Location Columbia, MO, USA London, England
Features
  • Focus on measurable outcomes such as backlinks, organic traffic growth, marketing-qualified
  • Focus on measurable outcomes such as backlinks, organic traffic growth, marketing-qualified
Services
  • Content strategy and audits
  • Blog and owned-media management
  • Ghostwritten thought-leadership articles
  • PR and media relations
  • SEO content and keyword research
  • Case studies and white papers
  • Content amplification across email and social
  • Analytics and reporting via ICo Core platform
  • AI Search Optimization
  • LLM optimization
  • Advertising
  • Display Ads
  • PPC
  • Programmatic Advertising
  • SEO
  • Search Engine Marketing
  • Technical SEO
  • Content strategy and audits
  • Blog and owned-media management
  • Ghostwritten thought-leadership articles
  • PR and media relations
  • SEO content and keyword research
  • Case studies and white papers
  • Content amplification across email and social
  • Analytics and reporting via ICo Core platform
  • AI Search Optimization
  • LLM optimization
  • Advertising
  • Display Ads
  • PPC
  • Programmatic Advertising
  • SEO
  • Search Engine Marketing
  • Technical SEO
Industries
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B2B Services Fintech Insurance
Pros
  • ICo Core platform and well-defined processes that make collaboration, approvals
  • 10+ years of experience driving measurable growth for clients
  • Proprietary AI tools like ROASTWriter for content and LLM tracking
  • Strong client retention with 22% of clients staying over 5 years
  • Works with major brands across fintech, insurance, and B2B services
Cons
  • Limited automation compared with pure software platforms; most value comes from
  • Minimum project budget of $5,000 may be prohibitive for startups
  • Geographic focus primarily on UK, US, and Australia
Website Visit Site Visit Site
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