CIENCE is a top-rated B2B lead generation and sales acceleration company offering outsourced SDR services. Founded in 2015, they help companies drive revenue growth by managing outbound and inbound outreach, lead qualification, and appointment setting.
CIENCE is one of the largest and most established B2B lead generation and sales acceleration agencies in the market. Founded in 2015 and headquartered in Denver, Colorado, the company has grown to over 1,000 employees and works with more than 2,500 clients across 250+ industries, including recognizable names like Okta, Shutterstock, Microsoft, Google, and Uber. CIENCE positions itself as a full go-to-market partner, offering outsourced SDR teams that handle everything from cold outreach and inbound lead qualification to appointment setting and account-based marketing.
The agency's core value proposition is its hybrid model, combining AI-powered automation with human SDRs. CIENCE uses proprietary technology to personalize and scale outbound campaigns, while experienced sales development representatives manage the human touchpoints -- calls, follow-ups, and relationship building. This approach allows clients to launch campaigns quickly without building an internal SDR team. CIENCE offers month-to-month engagements with no long-term contracts, and pricing is transparent and performance-based, typically structured per meeting booked.
CIENCE's service suite covers the full sales cycle. Their SDR teams take over prospecting and qualification, freeing internal sales teams to focus on closing. Inbound optimization services convert marketing leads into qualified appointments, while scaled outbound programs reach tens of thousands of prospects per month through email, phone, and LinkedIn. They also provide audience data solutions to refine targeting. The agency emphasizes precision targeting and programmatic execution, claiming higher engagement rates through data-driven persona selection and automated multi-channel sequences.
Pricing is not publicly listed, but CIENCE advertises a per-meeting pricing model that aligns costs with results. This can be attractive for companies that want predictable costs tied to actual pipeline generation. However, client reviews note that CIENCE can be more expensive than smaller or less established agencies. The trade-off is access to a large, experienced team and enterprise-grade infrastructure. For companies that need to scale quickly and have the budget, the investment often pays off in booked meetings.
CIENCE is best suited for mid-market and enterprise B2B companies, particularly in technology, healthcare, and SaaS, that need a reliable, scalable outbound engine. The agency's size and process maturity make it a strong choice for organizations that want to hand off the entire prospecting function rather than piecemeal services. Smaller startups or companies with very tight budgets may find the cost prohibitive, and some reviews suggest that the heavy use of templates and AI can make messaging feel less personalized at times.
Overall, CIENCE is a proven, large-scale solution for B2B lead generation. Its combination of AI efficiency and human oversight delivers consistent pipeline volume, and its client list speaks to its ability to perform at enterprise scale. While not the cheapest option, the agency's transparent pricing, month-to-month flexibility, and comprehensive service offering make it a top contender for any company serious about outsourced sales development.
Services
- SDR Outsourcing
- Lead Generation (Inbound and Outbound)
- Appointment Setting
- Account-ABM
- Market Research and Data Analytics
- Multichannel Outreach (Email, Phone, LinkedIn)
Industries Served
Team Size
Pros
- Excellent communication and professionalism
- Ability to scale outreach quickly
- Positive results in booked appointments and lead generation
Cons
- Lead quality can be inconsistent
- Reliance on templates and AI may reduce personalization
- Can be pricey compared to other agencies
Client Review Analysis
Clients appreciate CIENCE's communication, professionalism, and ability to scale outreach quickly. Many note positive results in booked appointments and lead generation. However, some reviews indicate dissatisfaction with lead quality and reliance on templates and AI for messaging, which may result in less personalized outreach. CIENCE is praised for its comprehensive SDR solutions but can be pricey compared to other agencies.