Mystrika
HTML email
An HTML email is a formatted message that includes images, colors, and styling, as opposed to plain text.
HTML emails use HyperText Markup Language to incorporate visual elements like images, fonts, colors, and layout structures alongside text. They are the standard for marketing and business communications because the rich formatting can capture attention and encourage reader engagement. However, they may be blocked by some email clients or filtered into spam if not properly coded, so best practices include balancing design with deliverability.