Workflows is an AI-first growth studio that builds content engines, automated outbound, ABM ads, and AI RevOps agents for B2B tech companies. They combine AI workflows with human expertise to deliver end-to-end go-to-market systems that drive revenue growth.
Workflows positions itself as an AI-native go-to-market services company, bridging the gap between traditional agencies and pure software tools. Based in New York with a team of 11-50 employees, the firm focuses on building complete growth systems for B2B technology companies. Their core offering spans four service lines: content engines and LinkedIn distribution, automated outbound (email and LinkedIn), AI RevOps agents with CRM automation, and ABM ad funnels. This breadth allows them to act as a strategic partner rather than a point-solution vendor.
What sets Workflows apart is their emphasis on combining AI workflows with human expertise. They don't just set up tools and walk away. they build playbooks and systems that clients own and operate. The agency's approach is designed for companies that have outgrown basic outreach but lack the internal bandwidth or know-how to build a sophisticated GTM engine. Their case studies highlight significant pipeline generation, with examples like Medrio generating $1.3M in pipeline and Freckle achieving 42% month-over-month growth through combined outbound and RevOps work.
Pricing is project-based, with some engagements structured around outcomes. This model appeals to growth-stage companies that want to tie spend directly to measurable results. However, the lack of published pricing tiers means potential clients need to schedule a call to understand costs. The agency's team size suggests they can handle multiple concurrent engagements while maintaining a hands-on, strategic approach.
Workflows is best suited for B2B tech companies that need a full-funnel GTM partner. Ideal clients are those with a product-market fit who want to scale pipeline through a mix of content, outbound, and account-based strategies. The agency's AI-first methodology is particularly valuable for teams that have adopted tools like Clay, HubSpot, and LinkedIn but need expert configuration and ongoing optimization. Smaller startups or companies with very limited budgets may find the project-based model less accessible.
Overall, Workflows offers a compelling middle ground for B2B companies that want the strategic depth of an agency with the efficiency of AI automation. Their track record of delivering attributable pipeline growth, combined with a modern tech stack, makes them a strong choice for growth teams looking to move beyond basic cold email. The absence of third-party reviews is a minor concern, but the detailed case studies and transparent service descriptions provide enough evidence of capability. For any B2B tech company serious about building a scalable GTM engine, Workflows is worth a conversation.
Services
- Content engine & LinkedIn distribution
- End-to-end automated outbound (email + LinkedIn)
- AI RevOps agents & CRM automation
- ABM ad funnels & audience building
- ICP/TAM modelling, list building & enrichment
- Analytics, attribution & optimization
Team Size
Pros
- AI-first approach that combines automation with human strategy
- Outcome-based pricing model for some engagements
- Full-stack GTM services from content to RevOps
- Strong case studies with measurable pipeline results
Cons
- No client reviews available on major platforms like Clutch or G2
- Project-based pricing may be less transparent for budget planning
- Best suited for B2B tech companies, may not fit all verticals
Client Review Analysis
No client reviews available on Clutch or G2.