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Compare What Works Global vs MarketStar

Side-by-side comparison of features, pricing, services, ratings and more.

What Works Global

What Works Global

B2B Lead Generation Website

What Works Global is a digital transformation and growth consultancy based in Canberra and Brisbane, Australia, with over a decade of experience helping businesses enhance operational efficiency and performance through data-driven strategies.

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MarketStar

MarketStar

Account-Based Marketing Website

MarketStar is a global leader in outsourced sales and marketing services, helping businesses scale their operations by providing comprehensive sales outsourcing solutions.

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Feature Comparison

Attribute What Works Global MarketStar
Category B2B Lead Generation Account-Based Marketing
Rating
Location Canberra, Australian Capital Territory, Australia Ogden, Utah, USA
Services
  • Advertising
  • Display Ads
  • PPC
  • Programmatic Advertising
  • Retargeting and Remarketing
  • Video Marketing
  • Branding
  • Brand Strategy
  • Content Marketing
  • Video Production
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Marketing Automation
  • Email Marketing
  • SEO
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Social Media Marketing
  • Facebook Advertising
  • Instagram Marketing
  • Sales Outsourcing
  • Account Management
  • Channel Management
  • Customer Success
  • Digital Sales
  • Advertising
  • Display Ads
  • PPC
  • Programmatic Advertising
  • Retargeting and Remarketing
  • Video Marketing
  • Branding
  • Brand Strategy
  • Content Marketing
  • Video Production
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Marketing Automation
  • Email Marketing
  • SEO
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Social Media Marketing
  • Facebook Advertising
  • Instagram Marketing
  • Sales Outsourcing
  • Account Management
  • Channel Management
  • Customer Success
  • Digital Sales
Industries
B2B Services Consumer Goods Education Institutions Fintech Government
Technology Retail Financial Services Enterprise Security Cloud & Data IT & Cybersecurity Social Media & Digital Advertising
Pros
  • Flexible and collaborative, offering options that fit both budget and ambition while
  • Proven ability to scale sales teams efficiently and drive strong revenue growth
  • Tailored sales solutions with excellent project management
  • Recognized as an Everest Group PEAK Matrix Leader with 40+ years of experience
  • High customer satisfaction (94%) and retention (92%) across managed programs
Cons
  • Small to mid-sized team (10-49) could be a constraint for very large-scale, multi-country
  • Pricing is often on the higher side for smaller businesses
  • May not be cost-effective for startups or very small teams
Website Visit Site Visit Site
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