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Compare We Are ROAST vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

We Are ROAST

SEO & Organic Growth Website

We Are ROAST is a London-based performance marketing agency with 10 years of experience driving measurable growth. They specialise in ROAS-focused media buying, SEO, and proprietary AI tools to deliver tangible results for mid-market and enterprise clients.

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Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute	We Are ROAST	SOUP Agency
Category	SEO & Organic Growth	B2B Lead Generation
Rating		Winner +0.5 higher
Location	London, England	Sydney, New South Wales, Australia
Services	AI Search Optimization LLM optimization Advertising Display Ads PPC Programmatic Advertising SEO Search Engine Marketing Technical SEO Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization	AI Search Optimization LLM optimization Advertising Display Ads PPC Programmatic Advertising SEO Search Engine Marketing Technical SEO Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization
Industries	B2B Services Fintech Insurance	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros	10+ years of experience driving measurable growth for clients Proprietary AI tools like ROASTWriter for content and LLM tracking Strong client retention with 22% of clients staying over 5 years Works with major brands across fintech, insurance, and B2B services	Full-service capabilities covering SEO, paid media, social, email, and web development
Cons	Minimum project budget of $5,000 may be prohibitive for startups Geographic focus primarily on UK, US, and Australia	Broad service offering may mean less specialization in niche areas compared to boutique
Website	Visit Site	Visit Site

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