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Compare Smartbrand vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

Smartbrand

SEO & Organic Growth Website

Smartbrand is a Barcelona-based digital agency of 30+ specialists that builds meaningful connections between brands and customers across languages and channels. Since 2010, they have delivered AI consultancy, social media, SEO, performance marketing, design, and digital strategy services using proprietary AI tools.

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Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute	Smartbrand	SOUP Agency
Category	SEO & Organic Growth	B2B Lead Generation
Rating		Winner +0.5 higher
Location	Barcelona, Catalonia, Spain	Sydney, New South Wales, Australia
Services	AI Consultancy Social Media Marketing SEO & GEO Performance Marketing Experience Design Digital Strategy Influencer Marketing Community Management Content Creation Google Ads CRO UX/UI Design Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Public Relations Data Analytics & Visualization	AI Consultancy Social Media Marketing SEO & GEO Performance Marketing Experience Design Digital Strategy Influencer Marketing Community Management Content Creation Google Ads CRO UX/UI Design Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Public Relations Data Analytics & Visualization
Industries	Automotive B2B Services Media & Entertainment	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros	Proprietary AI tools integrated into daily operations for better results Proven track record with major clients like eBay, Sensormatic, and Fanhome Strong client retention and high satisfaction (4.7 rating) Multilingual and multicultural expertise across US, UK, Spain, and more	Full-service capabilities covering SEO, paid media, social, email, and web development
Cons	Limited public client reviews on the Semrush profile Higher starting budget ($2,500) may not suit very small businesses	Broad service offering may mean less specialization in niche areas compared to boutique
Website	Visit Site	Visit Site

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