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Compare Scratch Marketing + Media vs Refine Labs

Side-by-side comparison of features, pricing, services, ratings and more.

Scratch Marketing + Media

B2B Lead Generation Website

B2B growth advisors and nimble execution partners. Scratch M+M works with both global technology and innovation leaders and fast-growing game-changers, offering fully integrated PR, content, design, web, marketing, and sales enablement.

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Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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Feature Comparison

Attribute	Scratch Marketing + Media	Refine Labs
Category	B2B Lead Generation	Paid Advertising & PPC
Rating
Location	Boston, Massachusetts, United States	Boston, MA, USA
Features	Robust enablement through The Vault, community, and content, helping clients internalize	Robust enablement through The Vault, community, and content, helping clients internalize
Services	Advertising Branding Content Marketing Inbound Marketing Lead Generation Market Research Outbound Marketing Public Relations Corporate Communications Influencer Marketing ABM AI Search Optimization Digital Experiences Social Media Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training	Advertising Branding Content Marketing Inbound Marketing Lead Generation Market Research Outbound Marketing Public Relations Corporate Communications Influencer Marketing ABM AI Search Optimization Digital Experiences Social Media Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training
Industries	B2B Services Fintech Healthcare & Hospital IT Manufacturing	B2B SaaS Technology
Pros	Deep expertise in B2B technology sectors including AI, cybersecurity, and healthtech Full-funnel integrated agency covering PR, content, design, web, and demand generation Data-informed approach with cross-channel execution and measurement Offers innovative services like Agentic GTM and AI search optimization	Employee reviews often highlight smart colleagues, a learning-oriented culture,
Cons	No public client reviews available on Semrush profile Minimum project budget of $5,000 may be high for early-stage startups	Employee feedback indicates that periods of fast scaling have included layoffs and
Website	Visit Site	Visit Site

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