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Compare Sales Focus vs Obra

Side-by-side comparison of features, pricing, services, ratings and more.

Sales Focus

Full Sales Cycle Website

Sales Focus Inc. (SFI) is a leading B2B sales outsourcing agency established in 1998, specializing in building, managing, and scaling dedicated sales teams.

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Winner

Obra

B2B Lead Generation Website

Obra is a 100% online digital agency based in Brazil, specializing in martech, technology, SEO, and digital growth. They build intelligent solutions that connect strategy, design, content, performance, and web development to generate real impact for businesses. With a Squad as a Service model, they offer tailored teams for close client collaboration.

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Feature Comparison

Attribute	Sales Focus	Obra
Category	Full Sales Cycle	B2B Lead Generation
Rating	-	Winner +4.5 higher
Location	Columbia, Maryland, USA	Sao Paulo, State of Sao Paulo, Brazil
Services	Outside Sales Outsourcing Inside Sales Outsourcing Appointment Setting International Sales Development Sales Team Recruitment and Training Lead Generation and Market Penetration AI Search Optimization LLM optimization Advertising Display Ads Marketing Advice Lead Generation	Outside Sales Outsourcing Inside Sales Outsourcing Appointment Setting International Sales Development Sales Team Recruitment and Training Lead Generation and Market Penetration AI Search Optimization LLM optimization Advertising Display Ads Marketing Advice Lead Generation
Industries	Technology Healthcare Energy	Agriculture B2B Services Ecommerce
Pros	Quick deployment of effective sales teams in as little as 45 days Proven S.O.L.D. methodology for structured sales execution Strong project management and extensive industry experience W-2 employees with drug and background checks for brand protection	Integrated approach covering strategy, design, content, performance, and web development
Cons	Some clients report challenges in targeting ideal prospects	Relatively small team (10-49) may limit capacity for very large enterprise engagements No client reviews or success stories publicly listed on Semrush profile
Website	Visit Site	Visit Site

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