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Compare Earned Media vs Scratch Marketing + Media

Side-by-side comparison of features, pricing, services, ratings and more.

Earned Media

B2B Lead Generation Website

Earned Media is an AI SEO agency built for the search landscape that exists today, and where it's going. They work with category leaders and ambitious SMEs across Australia and globally, fusing traditional Google dominance with AI-first visibility.

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Scratch Marketing + Media

B2B Lead Generation Website

B2B growth advisors and nimble execution partners. Scratch M+M works with both global technology and innovation leaders and fast-growing game-changers, offering fully integrated PR, content, design, web, marketing, and sales enablement.

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Feature Comparison

Attribute	Earned Media	Scratch Marketing + Media
Category	B2B Lead Generation	B2B Lead Generation
Rating
Location	Sydney, New South Wales, Australia	Boston, Massachusetts, United States
Services	AI Search Optimization LLM optimization Generative Engine Optimisation (GEO) SEO Digital PR & Citation Engineering Content Marketing Link Building Technical SEO Content Strategy Copywriting Data Analytics Marketing Automation Public Relations Web Design Advertising Branding Inbound Marketing Lead Generation Market Research Outbound Marketing Corporate Communications Influencer Marketing ABM Digital Experiences Social Media	AI Search Optimization LLM optimization Generative Engine Optimisation (GEO) SEO Digital PR & Citation Engineering Content Marketing Link Building Technical SEO Content Strategy Copywriting Data Analytics Marketing Automation Public Relations Web Design Advertising Branding Inbound Marketing Lead Generation Market Research Outbound Marketing Corporate Communications Influencer Marketing ABM Digital Experiences Social Media
Industries	B2B Services Fintech Education Institutions IT Ecommerce Healthcare & Hospital Real Estate Travel & Tourism Manufacturing Legal Services	B2B Services Fintech Healthcare & Hospital IT Manufacturing
Pros	'Consistently delivers measurable results: 288% organic traffic increase, 260% keyword	Deep expertise in B2B technology sectors including AI, cybersecurity, and healthtech Full-funnel integrated agency covering PR, content, design, web, and demand generation Data-informed approach with cross-channel execution and measurement Offers innovative services like Agentic GTM and AI search optimization
Cons	Higher starting budget ($2,500 per project) may be prohibitive for very small businesses. Primary focus on AI and GEO may not suit companies seeking only traditional SEO	No public client reviews available on Semrush profile Minimum project budget of $5,000 may be high for early-stage startups
Website	Visit Site	Visit Site

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