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Compare Digital Marketing Group vs Influence & Co

Side-by-side comparison of features, pricing, services, ratings and more.

Digital Marketing Group

Digital Marketing Group

B2B Lead Generation Website

Digital Marketing Group is a full-service digital marketing agency founded in 2013, serving clients from local Portland businesses to national and international brands. They specialize in targeted marketing, SEO, SEM, influencer marketing, social media, and creative services, with a data-driven and transparent approach.

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Winner
I

Influence & Co

Content & Copywriting Website

Influence & Co, now part of Intero Digital, is a B2B content marketing and PR agency that helps companies turn executive expertise into thought-leadership content, press placements, and SEO-driven owned media to drive measurable business results.

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Feature Comparison

Attribute Digital Marketing Group Influence & Co
Category B2B Lead Generation Content & Copywriting
Rating
Winner +0.1 higher
Location Beaverton, Oregon, United States Columbia, MO, USA
Features
  • Focus on measurable outcomes such as backlinks, organic traffic growth, marketing-qualified
  • Focus on measurable outcomes such as backlinks, organic traffic growth, marketing-qualified
Services
  • Advertising
  • Display Ads
  • Native Advertising
  • PPC
  • Programmatic Advertising
  • Retargeting and Remarketing
  • Video Marketing
  • Branding
  • Brand Strategy
  • Online Reputation Management
  • Content Marketing
  • Content Strategy
  • Content Syndication
  • Copywriting
  • Storytelling
  • Video Production
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Market Research
  • Outbound Marketing
  • Marketing Automation
  • Email Marketing
  • Public Relations
  • Corporate Communications
  • Influencer Marketing
  • SEO
  • APP Store Optimization
  • Backlink Management
  • International SEO
  • Link Building
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Shopify SEO
  • Technical SEO
  • Wordpress SEO
  • Youtube SEO
  • Social Media Marketing
  • Community Management
  • Content Creation
  • Facebook Advertising
  • Instagram Marketing
  • Social Media Monitoring
  • TikTok influencer
  • Twitter Marketing
  • Web Development
  • Digital Design
  • Graphic Design
  • Logo Design
  • Product Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Wordpress Design
  • Content strategy and audits
  • Blog and owned-media management
  • Ghostwritten thought-leadership articles
  • PR and media relations
  • SEO content and keyword research
  • Case studies and white papers
  • Content amplification across email and social
  • Analytics and reporting via ICo Core platform
  • Advertising
  • Display Ads
  • Native Advertising
  • PPC
  • Programmatic Advertising
  • Retargeting and Remarketing
  • Video Marketing
  • Branding
  • Brand Strategy
  • Online Reputation Management
  • Content Marketing
  • Content Strategy
  • Content Syndication
  • Copywriting
  • Storytelling
  • Video Production
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Market Research
  • Outbound Marketing
  • Marketing Automation
  • Email Marketing
  • Public Relations
  • Corporate Communications
  • Influencer Marketing
  • SEO
  • APP Store Optimization
  • Backlink Management
  • International SEO
  • Link Building
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Shopify SEO
  • Technical SEO
  • Wordpress SEO
  • Youtube SEO
  • Social Media Marketing
  • Community Management
  • Content Creation
  • Facebook Advertising
  • Instagram Marketing
  • Social Media Monitoring
  • TikTok influencer
  • Twitter Marketing
  • Web Development
  • Digital Design
  • Graphic Design
  • Logo Design
  • Product Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Wordpress Design
  • Content strategy and audits
  • Blog and owned-media management
  • Ghostwritten thought-leadership articles
  • PR and media relations
  • SEO content and keyword research
  • Case studies and white papers
  • Content amplification across email and social
  • Analytics and reporting via ICo Core platform
Industries
Agriculture B2B Services Construction Gambling Healthcare & Hospital
-
Pros
  • Large team of 50-249 professionals capable of handling complex, multi-channel campaigns.
  • Data-driven and transparent approach with regular reporting and clear communication.
  • Offers a free web presence audit to identify improvement areas before engagement.
  • Serves a wide range of industries including B2B, healthcare, and construction.
  • ICo Core platform and well-defined processes that make collaboration, approvals
Cons
  • Broad service range may lack deep specialization in niche verticals.
  • Minimum project budget of $5,000 may be prohibitive for very small businesses or
  • Limited automation compared with pure software platforms; most value comes from
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