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Compare Business Instincts Group (BIG) vs Potens Digital

Side-by-side comparison of features, pricing, services, ratings and more.

Business Instincts Group (BIG)

Business Instincts Group (BIG)

Content & Copywriting Website

Venture creation agency that has launched 26 successful ventures using a proprietary RIPKIT methodology. Offers strategic planning, software development, marketing, and digital services to turn ideas into thriving businesses.

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Potens Digital

Potens Digital

B2B Lead Generation Website

Potens Digital is a full-service digital agency that helps businesses grow through web development, SEO, PPC, social media, and software solutions. They focus on tailored strategies and measurable outcomes, having generated over $20 million in revenue for clients across 20+ industries.

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Feature Comparison

Attribute Business Instincts Group (BIG) Potens Digital
Category Content & Copywriting B2B Lead Generation
Rating
Location Calgary, Alberta Toronto, Ontario, Canada
Services
  • Branding
  • Brand Strategy
  • Content Marketing
  • Content Strategy
  • Web Development
  • Logo Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Website Design & Development
  • Search Engine Optimisation
  • Digital Advertising
  • Social Media Management
  • Podcast Recording & Editing
  • Mobile Application Development
  • PPC
  • Video Marketing
  • Lead Generation
  • Inbound Marketing
  • Outbound Marketing
  • Local SEO
  • E-commerce Marketing
  • Software Development
  • Branding
  • Brand Strategy
  • Content Marketing
  • Content Strategy
  • Web Development
  • Logo Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Website Design & Development
  • Search Engine Optimisation
  • Digital Advertising
  • Social Media Management
  • Podcast Recording & Editing
  • Mobile Application Development
  • PPC
  • Video Marketing
  • Lead Generation
  • Inbound Marketing
  • Outbound Marketing
  • Local SEO
  • E-commerce Marketing
  • Software Development
Industries
Government IT Media & Entertainment
B2B Services Dental Ecommerce Legal Services Real Estate
Pros
  • Over 20 years of experience with a proven track record of launching 26 ventures.
  • Proprietary RIPKIT methodology for breaking down strategy into actionable steps.
  • Full-service offering covering strategy, development, marketing, and capital formation.
  • Featured in TED, Forbes, and INC, indicating strong industry recognition.
  • Responsive and collaborative client communication praised in multiple reviews
Cons
  • Small team (10-49) may limit capacity for large-scale or simultaneous projects.
  • No public client reviews available on Semrush, making it harder to gauge recent
  • Relatively new agency (founded 2021) with a small team of 10-49
  • Some clients noted the need for multiple revision rounds during website design projects
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