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Compare Business Instincts Group (BIG) vs Obra

Side-by-side comparison of features, pricing, services, ratings and more.

Business Instincts Group (BIG)

Content & Copywriting Website

Venture creation agency that has launched 26 successful ventures using a proprietary RIPKIT methodology. Offers strategic planning, software development, marketing, and digital services to turn ideas into thriving businesses.

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Obra

B2B Lead Generation Website

Obra is a 100% online digital agency based in Brazil, specializing in martech, technology, SEO, and digital growth. They build intelligent solutions that connect strategy, design, content, performance, and web development to generate real impact for businesses. With a Squad as a Service model, they offer tailored teams for close client collaboration.

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Feature Comparison

Attribute	Business Instincts Group (BIG)	Obra
Category	Content & Copywriting	B2B Lead Generation
Rating
Location	Calgary, Alberta	Sao Paulo, State of Sao Paulo, Brazil
Services	Branding Brand Strategy Content Marketing Content Strategy Web Development Logo Design UX Design Web Design Website Maintenance AI Search Optimization LLM optimization Advertising Display Ads Marketing Advice Lead Generation	Branding Brand Strategy Content Marketing Content Strategy Web Development Logo Design UX Design Web Design Website Maintenance AI Search Optimization LLM optimization Advertising Display Ads Marketing Advice Lead Generation
Industries	Government IT Media & Entertainment	Agriculture B2B Services Ecommerce
Pros	Over 20 years of experience with a proven track record of launching 26 ventures. Proprietary RIPKIT methodology for breaking down strategy into actionable steps. Full-service offering covering strategy, development, marketing, and capital formation. Featured in TED, Forbes, and INC, indicating strong industry recognition.	Integrated approach covering strategy, design, content, performance, and web development
Cons	Small team (10-49) may limit capacity for large-scale or simultaneous projects. No public client reviews available on Semrush, making it harder to gauge recent	Relatively small team (10-49) may limit capacity for very large enterprise engagements No client reviews or success stories publicly listed on Semrush profile
Website	Visit Site	Visit Site

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