Mystrika
Navattic is a no-code platform that enables go-to-market teams to create interactive product demos, allowing prospects to engage with a product's features directly from a website, email, or sales engagement.
Navattic has carved out a strong position in the product demo space by focusing on what matters most to modern B2B buyers: the ability to explore a product on their own terms. Rather than forcing prospects to sit through scheduled live demos, Navattic lets go-to-market teams build no-code interactive demos that can be embedded anywhere -- on websites, in emails, or within sales sequences. The result is a self-serve buying experience that respects the prospect's timeline and curiosity.
What sets Navattic apart from earlier demo tools is its recent push into agentic demos. The platform now offers AI agents that can interact with prospects in real time, understand their intent, interpret questions, and navigate through the product autonomously. This moves beyond static click-through demos into a more conversational, guided experience. Combined with the Launchpad feature -- which automates demo sharing before and after live calls -- Navattic effectively covers the full demo lifecycle from initial awareness to post-call follow-up.
Pricing is straightforward and competitive. The Base Plan at $500 per month includes unlimited users, demos, demo views, and integrations, plus analytics and a dedicated customer success manager. The Growth Plan at $1,000 per month adds multi-team support, SSO, directory sync, multi-language capabilities, and demo coaching. For teams that need to scale demo creation across multiple departments or geographies, the Growth tier offers clear value. There is no free tier, but the base plan is reasonable for mid-market teams.
Navattic is best suited for B2B companies with a product-led or sales-assisted motion. Marketing teams can use it to embed demos on landing pages and in retargeting campaigns, while sales teams can share personalized demos before a live call to qualify leads more effectively. The platform also shines in champion enablement -- giving internal advocates a polished asset to share with decision-makers. Customer results are impressive: one case study shows $10M in influenced ARR, and another reports a 450% increase in trial signups.
The main trade-offs are around demo management and customization. Some users find it challenging to organize and maintain multiple demos as their library grows, and there are limits on how far you can customize the look and feel to match exact brand guidelines. These are not dealbreakers for most teams, but power users with complex branding requirements may need to evaluate whether Navattic's flexibility meets their needs.
Overall, Navattic is a mature, well-reviewed platform that has evolved from a simple interactive demo builder into a comprehensive demo automation and AI-driven sales enablement tool. With a 4.8-star rating on G2 and over 978 reviews, it has strong market validation. For any B2B team looking to shorten sales cycles and let prospects experience the product earlier in the funnel, Navattic is a top contender worth serious consideration.
Features
- No-Code Interactive Demos
- Seamless Embedding across websites, emails, and sales materials
- Analytics and Engagement Tracking
- CRM Integration with HubSpot, Salesforce, and Marketo
- Scalability for multiple demos across teams
- 'Agentic Demos: AI agents that guide prospects and answer questions in real time'
- 'Launchpad: Demo automation for pre- and post-call discovery'
- AI Copilot for faster demo creation based on product screens
Pricing
Pros
- 'Ease of Use: Intuitive interface simplifies demo creation and deployment'
- 'Effective Customer Support: Responsive team helps users maximize the platform'
- 'Enhanced Prospect Engagement: Interactive demos let prospects experience the product
Cons
- 'Demo Management Challenges: Some users report difficulty organizing multiple demos'
- 'Customization Limitations: Constraints in aligning demos with specific branding
Best For
B2B sales and marketing teams looking to accelerate the buyer journey with interactive product experiences