Mystrika
Sniff is an AI-powered social media search engine delivering real-time, spam-free leads with personalized email alerts. It simplifies finding high-intent opportunities quickly and efficiently.
Sniff positions itself as a GTM intelligence layer, offering real-time social media search and lead generation that cuts through the noise. Unlike traditional social listening tools that batch-process data, Sniff delivers instant results from over 100 sources including X, LinkedIn, Reddit, news sites, and niche forums. It's designed for teams that need to spot high-intent conversations and act on them before the window closes.
The core experience revolves around a chat-style interface where users type plain-English queries. Sniff's AI scans live social feeds, ranks conversations by intent, and surfaces the most relevant leads, trends, or discussions. It also includes an always-on monitoring Agent that works toward specific goals, sending personalized email alerts when new opportunities appear. This makes it a practical addition to any GTM stack, complementing CRMs and marketing automation by feeding them timely, context-rich signals.
Pricing is straightforward. A free plan lets you test the waters with basic search limits. The Pro plan costs $29 per user per month (or about $20.30 per user per month if billed annually, saving 30%). The Business plan jumps to $499 per team per month and adds a business dashboard, 24-hour searching, support for 10+ platforms, multiple team users, and custom requests. For most small to mid-size teams, the Pro plan offers solid value, while the Business tier is aimed at larger operations that need heavy usage and team collaboration.
Sniff shines brightest for indie founders, startups, and SMBs that rely on social media for lead generation and market intelligence. Legal firms, for example, can use it to find people seeking help with fraud or unfair treatment. Sales teams can build warm lead lists from real-time activity, and marketers can track competitor moves and trending topics. The tool is especially strong for LinkedIn engagement, helping users catch posts from their niche within 24 hours and craft timely comments or DMs.
On the downside, Sniff is not a full analytics platform. It excels at fast, actionable social insights but lacks deep reporting or long-form content analysis. The Business plan's $499/month price tag may feel steep for very small teams, and while an API exists, its documentation is not publicly detailed, which could slow down custom integrations. Still, for its core use case -- finding and acting on real-time social signals -- Sniff delivers a focused, efficient experience.
Overall, Sniff is a well-executed tool for anyone who needs to stop scrolling and start selling. Its AI-driven search, clean interface, and alert system save significant time and surface leads that would otherwise be missed. If your GTM motion depends on being first to a conversation, Sniff is worth a serious look.
Features
- Real-time social media search across 100+ sources (X, LinkedIn, Reddit, news, forums)
- AI-powered lead generation with high-intent signal detection
- Personalized email alerts for new opportunities
- Social media intelligence (track performance, best times to post)
- Account tracking (Stalk) to monitor competitors and prospects
- API for piping high-intent signals into existing stacks
- Always-on monitoring Agent that works toward your goals
Pricing
Pros
- Easy-to-use chat interface that feels natural
- Saves over 100 hours of manual scrolling per month
- Excellent customer service and responsive support
- Effective at surfacing high-intent leads from social conversations
Cons
- Limited to social media search; not a full analytics or CRM platform
- Business plan at $499/month may be expensive for small teams
- API documentation is not publicly detailed
Best For
Indie founders, startups, and SMBs needing real-time social media lead generation and social listening.