Mystrika
Extera is a full-service digital agency with 20 years of experience transforming companies through digital technologies. They combine consultancy, development, marketing, and design to deliver optimized e-commerce, corporate websites, and performance-driven digital strategies.
Extera Digital Agency has been a steady presence in the Italian digital space for over two decades. Based in Rimini, Emilia-Romagna, the agency positions itself as a transformation partner rather than just a service provider. Their tagline "Make it web" reflects a practical, results-oriented approach that combines strategic consulting with hands-on execution across development, marketing, and design.
What sets Extera apart is its breadth of certified partnerships. The agency holds Google Premier Partner status (top 3% in Italy), is a Shopify Experts partner, a Pimcore Gold Partner, and a Klaviyo Partner, among others. These certifications are not just badges -- they indicate deep technical expertise in e-commerce platforms, product information management (PIM), digital asset management (DAM), and marketing automation. This makes Extera particularly well-suited for companies that need integrated solutions spanning multiple systems.
The agency's service list is extensive, covering everything from PPC and SEO to web development and branding. However, their core strengths lie in e-commerce (especially Shopify), PIM/DAM implementations (Pimcore and Akeneo), and performance-driven digital marketing. They work with businesses of all sizes -- small, mid, and enterprise -- and typically engage on projects starting at $5,000 with a 3-6 month timeline. Pricing is project-based, which gives clients clarity on investment upfront.
Extera is best for Italian and San Marino-based companies that need a single partner to handle complex digital transformations. The agency's ability to combine technical development with marketing strategy is a strong value proposition for mid-market retailers, manufacturers, and food & beverage brands looking to modernize their online presence and streamline product data management. Their focus on human-first, result-driven innovation means they prioritize user experience and business growth equally.
In conclusion, Extera Digital Agency is a well-established, certified partner for companies in Italy seeking end-to-end digital services. While their geographic focus may limit appeal for international clients, their depth of expertise in e-commerce and PIM/DAM makes them a reliable choice for local businesses ready to invest in serious digital infrastructure. The lack of public client reviews is a minor gap, but their long track record and partner certifications speak to consistent quality.
Services
- Advertising
- Display Ads
- Native Advertising
- PPC
- Retargeting and Remarketing
- Video Marketing
- Amazon Marketing
- Amazon Advertising
- Amazon SEO
- Branding
- Brand Strategy
- Online Reputation Management
- Content Marketing
- Content Strategy
- Content Syndication
- Copywriting
- Storytelling
- Marketing Advice
- Inbound Marketing
- Lead Generation
- Market Research
- Outbound Marketing
- Marketing Automation
- Email Marketing
- Public Relations
- Corporate Communications
- Influencer Marketing
- SEO
- Link Building
- Local SEO
- Mobile SEO
- Technical SEO
- Social Media Marketing
- Content Creation
- Social Media Monitoring
- Web Development
- UX Design
- Web Design
- Website Maintenance
Industries Served
Team Size
Pros
- 20+ years of digital transformation experience with a proven track record
- Google Premier Partner status (top 3% of agencies in Italy)
- Full-service capability covering development, marketing, and design under one roof
- Strong e-commerce expertise with Shopify Experts and Pimcore Gold Partner certifications
Cons
- Geographic focus primarily on Italy and San Marino, limiting global reach
- No public client reviews available on Semrush profile