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Compare ZATO PPC Marketing vs Powered by Search

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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Powered by Search

Paid Advertising & PPC Website

Powered by Search is a specialist B2B SaaS marketing and demand generation agency that helps technology companies grow ARR by scaling demos, trials, and pipeline through SEO, paid media, content, and RevOps.

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Feature Comparison

Attribute	ZATO PPC Marketing	Powered by Search
Category	Paid Advertising & PPC	Paid Advertising & PPC
Rating	Winner +4.5 higher	-
Location	Billings, Montana, United States	Toronto, Ontario, Canada
Features	Thought leadership and transparency through detailed playbooks, blog posts, and	Thought leadership and transparency through detailed playbooks, blog posts, and
Services	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing
Industries	B2B Services Ecommerce Manufacturing	-
Pros	Month-to-month contracts with no long-term lock-in, clients own their account data. Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.	Recognized by independent reviewers and directories (e.g., SaaS Hackers, Bay Leaf
Cons	Small team (1-9) may limit capacity for very large or fast-scaling accounts.	Remote-first operating model can be a drawback for buyers who strongly prefer in-person
Website	Visit Site	Visit Site

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