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Compare ZATO PPC Marketing vs Outbound Buddy

Side-by-side comparison of features, pricing, services, ratings and more.

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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Outbound Buddy

Cold Email Outreach Website

Outbound Buddy is a specialized go-to-market agency that focuses on scaling personalized outbound outreach for e-commerce and SaaS companies.

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Feature Comparison

Attribute	ZATO PPC Marketing	Outbound Buddy
Category	Paid Advertising & PPC	Cold Email Outreach
Rating
Location	Billings, Montana, United States	London, United Kingdom
Services	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing Event activation (lead generation and follow-up for events and conferences)	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing Event activation (lead generation and follow-up for events and conferences)
Industries	B2B Services Ecommerce Manufacturing	E-commerce SaaS
Pros	Month-to-month contracts with no long-term lock-in, clients own their account data. Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.	-
Cons	Small team (1-9) may limit capacity for very large or fast-scaling accounts.	-
Website	Visit Site	Visit Site

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Free Plan Available

You shouldn’t have to overpay for cold email tools. With Mystrika, you won’t.

It does cold email warmup, sequences, unified inbox, and AI writing - all in one place. Every other tool that does this charges somewhere between $100 and $500 a month. Mystrika has a free plan. 500 prospects. No expiry. No card.

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