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Compare ZATO PPC Marketing vs Obra

Side-by-side comparison of features, pricing, services, ratings and more.

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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Obra

B2B Lead Generation Website

Obra is a 100% online digital agency based in Brazil, specializing in martech, technology, SEO, and digital growth. They build intelligent solutions that connect strategy, design, content, performance, and web development to generate real impact for businesses. With a Squad as a Service model, they offer tailored teams for close client collaboration.

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Feature Comparison

Attribute	ZATO PPC Marketing	Obra
Category	Paid Advertising & PPC	B2B Lead Generation
Rating
Location	Billings, Montana, United States	Sao Paulo, State of Sao Paulo, Brazil
Services	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing AI Search Optimization LLM optimization Marketing Advice Lead Generation	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing AI Search Optimization LLM optimization Marketing Advice Lead Generation
Industries	B2B Services Ecommerce Manufacturing	Agriculture B2B Services Ecommerce
Pros	Month-to-month contracts with no long-term lock-in, clients own their account data. Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.	Integrated approach covering strategy, design, content, performance, and web development
Cons	Small team (1-9) may limit capacity for very large or fast-scaling accounts.	Relatively small team (10-49) may limit capacity for very large enterprise engagements No client reviews or success stories publicly listed on Semrush profile
Website	Visit Site	Visit Site

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