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Compare ZATO PPC Marketing vs New Path Digital

Side-by-side comparison of features, pricing, services, ratings and more.

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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New Path Digital

B2B Lead Generation Website

New Path Digital is a full-service digital marketing agency that helps businesses create smarter paths to growth through data-driven strategies. They specialize in turning marketing budgets into measurable results across SEO, PPC, CRO, content marketing, and advanced advertising channels.

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Feature Comparison

Attribute	ZATO PPC Marketing	New Path Digital
Category	Paid Advertising & PPC	B2B Lead Generation
Rating
Location	Billings, Montana, United States	High Point, North Carolina
Services	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing AI Search Optimization LLM optimization Native Advertising Programmatic Advertising Amazon Marketing Amazon Advertising Branding Online Reputation Management Content Marketing Content Strategy Copywriting Storytelling Data Analytics Data Science Data Visualization Machine Learning and AI Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing Marketing Automation Email Marketing SEO Backlink Management International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Wordpress SEO Youtube SEO Social Media Marketing Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring TikTok influencer Twitter Marketing Web Development Digital Design Graphic Design Logo Design Product Design UX Design Web Design Website Maintenance Wordpress Design	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing AI Search Optimization LLM optimization Native Advertising Programmatic Advertising Amazon Marketing Amazon Advertising Branding Online Reputation Management Content Marketing Content Strategy Copywriting Storytelling Data Analytics Data Science Data Visualization Machine Learning and AI Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing Marketing Automation Email Marketing SEO Backlink Management International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Wordpress SEO Youtube SEO Social Media Marketing Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring TikTok influencer Twitter Marketing Web Development Digital Design Graphic Design Logo Design Product Design UX Design Web Design Website Maintenance Wordpress Design
Industries	B2B Services Ecommerce Manufacturing	Ecommerce Education Institutions Healthcare & Hospital Home Services Legal Services
Pros	Month-to-month contracts with no long-term lock-in, clients own their account data. Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.	Transparent, hands-on client relationships with strong communication and proactive
Cons	Small team (1-9) may limit capacity for very large or fast-scaling accounts.	Geographic focus is primarily the United States, which may not suit international
Website	Visit Site	Visit Site

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