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Compare ZATO PPC Marketing vs FullFunnel

Side-by-side comparison of features, pricing, services, ratings and more.

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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FullFunnel

B2B Lead Generation Website

FullFunnel is a B2B go-to-market and revenue operations services firm that designs, staffs, and runs outsourced SDR, sales, and demand generation programs for organizations that need expert, scalable pipeline growth.

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Feature Comparison

Attribute	ZATO PPC Marketing	FullFunnel
Category	Paid Advertising & PPC	B2B Lead Generation
Rating
Location	Billings, Montana, United States	Boston, MA, United States
Features	Partnerships and implementation experience with a wide range of RevOps and sales	Partnerships and implementation experience with a wide range of RevOps and sales
Services	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing SDR and AE outsourcing Temp-to-perm sales staffing and recruiting GTM strategy design and audits Demand generation and digital marketing programs Marketing operations and inbound funnel management RevOps consulting CRM and tech stack administration Revenue reporting and dashboarding Sales enablement and training Data operations (lead scoring, enrichment)	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing SDR and AE outsourcing Temp-to-perm sales staffing and recruiting GTM strategy design and audits Demand generation and digital marketing programs Marketing operations and inbound funnel management RevOps consulting CRM and tech stack administration Revenue reporting and dashboarding Sales enablement and training Data operations (lead scoring, enrichment)
Industries	B2B Services Ecommerce Manufacturing	-
Pros	Month-to-month contracts with no long-term lock-in, clients own their account data. Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.	Broad service scope, from strategy and audits to hands-on campaign execution, staffing,
Cons	Small team (1-9) may limit capacity for very large or fast-scaling accounts.	A few reviews note that while admin and product expertise is strong, deeper developer-level
Website	Visit Site	Visit Site

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