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Compare ZATO PPC Marketing vs Estes Media

Side-by-side comparison of features, pricing, services, ratings and more.

ZATO PPC Marketing

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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Winner
Estes Media

Estes Media

B2B Lead Generation Website

Estes Media is a growth marketing firm specializing in SEO, paid advertising, content marketing, and AI-powered marketing infrastructure for commercial contractors and B2B companies. They have generated over $200 million in attributed client revenue with a 91% client retention rate.

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Feature Comparison

Attribute ZATO PPC Marketing Estes Media
Category Paid Advertising & PPC B2B Lead Generation
Rating
Winner +0.5 higher
Location Billings, Montana, United States Jersey City, New Jersey, United States
Services
  • Advertising
  • Display Ads
  • PPC
  • Retargeting and Remarketing
  • Video Marketing
  • SEO
  • Paid Advertising
  • Content Marketing
  • Website Design and Development
  • ABM
  • GEO and AI Search Optimization
  • Marketing Automation
  • Analytics
  • Branding
  • Public Relations
  • Email Marketing
  • Social Media Marketing
  • Lead Generation
  • Advertising
  • Display Ads
  • PPC
  • Retargeting and Remarketing
  • Video Marketing
  • SEO
  • Paid Advertising
  • Content Marketing
  • Website Design and Development
  • ABM
  • GEO and AI Search Optimization
  • Marketing Automation
  • Analytics
  • Branding
  • Public Relations
  • Email Marketing
  • Social Media Marketing
  • Lead Generation
Industries
B2B Services Ecommerce Manufacturing
Construction Manufacturing B2B Services Home Services Ecommerce B2B SaaS Venture-Backed Startups
Pros
  • Month-to-month contracts with no long-term lock-in, clients own their account data.
  • Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.
  • Proprietary Arthurian AI platform powers campaign management and content operations
  • 91% client retention rate with over $200 million in attributed revenue
  • Deep specialization in commercial construction and B2B industries
  • All work done in-house by senior practitioners, no offshore or junior handoffs
Cons
  • Small team (1-9) may limit capacity for very large or fast-scaling accounts.
  • Minimum $2M annual revenue requirement excludes smaller businesses
  • Niche focus on commercial construction and B2B may not fit consumer or residential
Website Visit Site Visit Site
Free Plan Available

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