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Compare ZATO PPC Marketing vs Collective42

Side-by-side comparison of features, pricing, services, ratings and more.

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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Collective42

SEO & Organic Growth Website

Collective42 is a digital agency focused on helping growth-minded brands design, build, and amplify their online presence. They specialize in high-impact websites and digital marketing solutions that drive visibility, engagement, and results.

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Feature Comparison

Attribute	ZATO PPC Marketing	Collective42
Category	Paid Advertising & PPC	SEO & Organic Growth
Rating
Location	Billings, Montana, United States	San Diego, California
Services	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing SEO Shopify SEO Wordpress SEO Web Development Web Design Website Maintenance Wordpress Design	Advertising Display Ads PPC Retargeting and Remarketing Video Marketing SEO Shopify SEO Wordpress SEO Web Development Web Design Website Maintenance Wordpress Design
Industries	B2B Services Ecommerce Manufacturing	B2B Services Healthcare & Hospital Manufacturing
Pros	Month-to-month contracts with no long-term lock-in, clients own their account data. Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.	High client satisfaction with a 4.9 rating Proven track record with complex B2B, AI, and healthcare projects Full-service agency covering web design, development, SEO, PPC, and email marketing Bilingual team (English and Portuguese) serving US and international clients
Cons	Small team (1-9) may limit capacity for very large or fast-scaling accounts.	Higher project budget range ($10k-$25k) may not fit very small businesses Limited public client reviews on the Semrush platform
Website	Visit Site	Visit Site

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