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Compare Walker Sands vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

Walker Sands

Walker Sands

Paid Advertising & PPC Website

Full-service B2B integrated marketing and PR agency that prioritizes client outcomes.

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Winner
SOUP Agency

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute Walker Sands SOUP Agency
Category Paid Advertising & PPC B2B Lead Generation
Rating
Winner +0.5 higher
Location Chicago, IL, USA Sydney, New South Wales, Australia
Features
  • Backed by experienced private equity investors, enabling continued investment in
  • Backed by experienced private equity investors, enabling continued investment in
Services
  • Public Relations
  • Demand Generation
  • Content Marketing
  • SEO
  • Paid Media
  • Web Design & Development
  • Marketing Analytics
  • Martech Consulting
  • Digital Strategy
  • Paid Search (Google & Bing Ads)
  • Social Media Advertising (Meta, TikTok, Pinterest)
  • Display Ads
  • Search Engine Optimization (SEO)
  • Organic Social Strategy & Content Creation
  • Community Management
  • CRM Setup & Nurture Series
  • Email Marketing (Monthly eDM)
  • Copywriting
  • Link Building
  • Graphic Design
  • Landing Page Design
  • Branding & Brand Strategy
  • Lead Generation
  • Marketing Automation
  • Video Marketing
  • Amazon Marketing & Advertising
  • Influencer Marketing
  • Data Analytics & Visualization
  • Public Relations
  • Demand Generation
  • Content Marketing
  • SEO
  • Paid Media
  • Web Design & Development
  • Marketing Analytics
  • Martech Consulting
  • Digital Strategy
  • Paid Search (Google & Bing Ads)
  • Social Media Advertising (Meta, TikTok, Pinterest)
  • Display Ads
  • Search Engine Optimization (SEO)
  • Organic Social Strategy & Content Creation
  • Community Management
  • CRM Setup & Nurture Series
  • Email Marketing (Monthly eDM)
  • Copywriting
  • Link Building
  • Graphic Design
  • Landing Page Design
  • Branding & Brand Strategy
  • Lead Generation
  • Marketing Automation
  • Video Marketing
  • Amazon Marketing & Advertising
  • Influencer Marketing
  • Data Analytics & Visualization
Industries
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Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros
  • Collaborative teams that act as an extension of in-house marketing, willing to be
  • Full-service capabilities covering SEO, paid media, social, email, and web development
Cons
  • Typical budgets – with many projects in the $50,000–$199,999 range and retainers
  • Broad service offering may mean less specialization in niche areas compared to boutique
Website Visit Site Visit Site
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