Filter & Categories

Compare Upwork vs Shout Digital

Side-by-side comparison of features, pricing, services, ratings and more.

Upwork

B2B Lead Generation Website

Upwork is a global online work marketplace that connects businesses with independent professionals and agencies across thousands of skills, helping companies hire and manage freelance and full-time talent on demand.

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Shout Digital

SEO & Organic Growth Website

Melbourne-based digital marketing agency specializing in SEO, Google Ads, PPC, and social media advertising. They also offer Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) for AI platforms. With a team of senior specialists and a 98% retention rate, they have generated over $1 billion in revenue for clients.

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Feature Comparison

Attribute	Upwork	Shout Digital
Category	B2B Lead Generation	SEO & Organic Growth
Rating
Location	Palo Alto, California, USA	Melbourne, Victoria, Australia
Features	Enterprise and Business Plus tiers add structured governance, analytics, and program	Enterprise and Business Plus tiers add structured governance, analytics, and program
Services	AI Search Optimization LLM optimization Advertising Display Ads SEO APP Store Optimization Backlink Management International SEO Link Building	AI Search Optimization LLM optimization Advertising Display Ads SEO APP Store Optimization Backlink Management International SEO Link Building
Industries	-	IT Retail Finance B2B SaaS B2C Legal
Pros	Strong filters and search tools (including location and badge filters) that help	Senior-led team with average 13 years experience, no juniors running accounts Proven track record: generated over $1 billion in client revenue High client retention rate of 98% with average tenure of six years Pioneering AI search optimization services for ChatGPT, Gemini, and Perplexity
Cons	Some concerns about account suspensions, policy enforcement, and dispute resolution	Project budgets start at $2,500, which may be steep for small businesses Geographic focus on Australia, less ideal for companies targeting other regions
Website	Visit Site	Visit Site

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