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Compare Toptal vs Marketing by Data

Side-by-side comparison of features, pricing, services, ratings and more.

Winner
Toptal

Toptal

B2B Lead Generation Website

Toptal is a global talent marketplace and professional services firm that connects companies with a rigorously vetted network of freelance experts in engineering, design, finance, product, project management, marketing, and sales.

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Marketing by Data

Marketing by Data

B2B Lead Generation Website

Marketing by Data is an industry-leading digital marketing agency since 2008, specializing in SEO, paid ads, and data-driven strategies. They also train other agencies on digital marketing techniques, offering a full suite of services from strategy to execution.

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Feature Comparison

Attribute Toptal Marketing by Data
Category B2B Lead Generation B2B Lead Generation
Rating
Winner +4.5 higher
-
Location San Francisco, CA, USA Burbank, California
Features
  • High quality and consistency of talent, especially in senior and specialized roles.
  • Fast time-to-hire and strong matcher support for scoping and candidate selection.
  • Flexible engagement models that support both augmentation and fully managed delivery.
  • Global, fully remote footprint that can cover a wide range of technologies, functions,
  • High quality and consistency of talent, especially in senior and specialized roles.
  • Fast time-to-hire and strong matcher support for scoping and candidate selection.
  • Flexible engagement models that support both augmentation and fully managed delivery.
  • Global, fully remote footprint that can cover a wide range of technologies, functions,
Services
  • Advertising
  • Display Ads
  • Native Advertising
  • PPC
  • Retargeting and Remarketing
  • Video Marketing
  • Marketing Advice
  • Lead Generation
  • Market Research
  • SEO
  • Link Building
  • Local SEO
  • Mobile SEO
  • Technical SEO
  • Advertising
  • Display Ads
  • Native Advertising
  • PPC
  • Retargeting and Remarketing
  • Video Marketing
  • Marketing Advice
  • Lead Generation
  • Market Research
  • SEO
  • Link Building
  • Local SEO
  • Mobile SEO
  • Technical SEO
Industries
-
B2B Services Consumer Goods Fashion Retail Health & Wellness Legal Services
Pros
  • Strong fit for complex work – case studies and reviews highlight success with demanding,
  • Serves a wide range of industries including legal, e-commerce, and local services
  • Offers free SEO audit and consultation to demonstrate value upfront
Cons
  • Support and transparency concerns – a minority of reviews mention slow or unhelpful
  • No client reviews or ratings available on Semrush profile
  • Minimum project budget of $1,000 may not suit micro-businesses
Website Visit Site Visit Site
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