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Compare Sticky Digital vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

Sticky Digital

Cold Email Outreach Website

Retention marketing agency that builds email and SMS systems to reduce DTC brands' dependency on paid ads. Klaviyo Platinum Partner and voted Retention Marketing Agency of the Year.

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Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute	Sticky Digital	SOUP Agency
Category	Cold Email Outreach	B2B Lead Generation
Rating		Winner +0.5 higher
Location	San Diego, California	Sydney, New South Wales, Australia
Services	Marketing Automation Email Marketing Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization	Marketing Automation Email Marketing Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization
Industries	Consumer Goods Ecommerce Health & Wellness	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros	Klaviyo Platinum Partner with deep platform expertise Exclusive focus on DTC ecommerce (beauty, wellness, food & beverage, apparel) Proven track record of attributing 35-50% of store revenue to email within six months 'Full lifecycle management: welcome, post-purchase, winback, VIP, SMS, segmentation,	Full-service capabilities covering SEO, paid media, social, email, and web development
Cons	Only works with DTC ecommerce brands, no B2B or service businesses No public client reviews available on Semrush profile	Broad service offering may mean less specialization in niche areas compared to boutique
Website	Visit Site	Visit Site

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Free Plan Available

You shouldn’t have to overpay for cold email tools. With Mystrika, you won’t.

It does cold email warmup, sequences, unified inbox, and AI writing - all in one place. Every other tool that does this charges somewhere between $100 and $500 a month. Mystrika has a free plan. 500 prospects. No expiry. No card.

The people who consistently book meetings from cold email aren’t smarter. They just stopped leaving money on the table.

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