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Compare SOUP Agency vs Zinc Digital

Side-by-side comparison of features, pricing, services, ratings and more.

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SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Zinc Digital

B2B Lead Generation Website

Zinc Digital is a full-service digital marketing agency based in Northampton, UK, specializing in web design, SEO, PPC, and social media management. With over 20 years of experience, they focus on collaborative strategies and data-led marketing to drive results for businesses of all sizes.

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Feature Comparison

Attribute	SOUP Agency	Zinc Digital
Category	B2B Lead Generation	B2B Lead Generation
Rating	Winner +0.5 higher
Location	Sydney, New South Wales, Australia	Northampton, England, United Kingdom
Services	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Pay-Per-Click Advertising (PPC) Social Media Marketing Content Marketing Branding & Strategy Data Analytics & AI Email Marketing	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Pay-Per-Click Advertising (PPC) Social Media Marketing Content Marketing Branding & Strategy Data Analytics & AI Email Marketing
Industries	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services	B2B Services Education Government Manufacturing Real Estate
Pros	Full-service capabilities covering SEO, paid media, social, email, and web development	High client satisfaction with a 4.7 rating from 60 reviews 20+ years of experience in digital marketing Full-service capabilities from web design to AI optimization Collaborative approach with clear communication and training
Cons	Broad service offering may mean less specialization in niche areas compared to boutique	Primarily UK-focused, may not suit international clients No pricing transparency beyond starting budget, custom quotes required
Website	Visit Site	Visit Site

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