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Compare SOUP Agency vs Potens Digital

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Potens Digital

B2B Lead Generation Website

Potens Digital is a full-service digital agency that helps businesses grow through web development, SEO, PPC, social media, and software solutions. They focus on tailored strategies and measurable outcomes, having generated over $20 million in revenue for clients across 20+ industries.

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Feature Comparison

Attribute	SOUP Agency	Potens Digital
Category	B2B Lead Generation	B2B Lead Generation
Rating	Winner +0.5 higher
Location	Sydney, New South Wales, Australia	Toronto, Ontario, Canada
Services	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Website Design & Development Search Engine Optimisation Digital Advertising Social Media Management Podcast Recording & Editing Branding Mobile Application Development PPC Inbound Marketing Outbound Marketing Local SEO E-commerce Marketing Software Development	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Website Design & Development Search Engine Optimisation Digital Advertising Social Media Management Podcast Recording & Editing Branding Mobile Application Development PPC Inbound Marketing Outbound Marketing Local SEO E-commerce Marketing Software Development
Industries	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services	B2B Services Dental Ecommerce Legal Services Real Estate
Pros	Full-service capabilities covering SEO, paid media, social, email, and web development	Responsive and collaborative client communication praised in multiple reviews
Cons	Broad service offering may mean less specialization in niche areas compared to boutique	Relatively new agency (founded 2021) with a small team of 10-49 Some clients noted the need for multiple revision rounds during website design projects
Website	Visit Site	Visit Site

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