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Compare SOUP Agency vs New Breed

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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New Breed

Paid Advertising & PPC Website

New Breed is an Elite HubSpot Solutions Partner that helps B2B companies unlock meaningful growth through revenue operations, demand generation, web, AI services and HubSpot-centric applications. Where go-to-market teams come to partner on unlocking growth, scale, and transformation.

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Feature Comparison

Attribute	SOUP Agency	New Breed
Category	B2B Lead Generation	Paid Advertising & PPC
Rating	Winner +0.5 higher
Location	Sydney, New South Wales, Australia	Burlington, VT, United States
Features	Proven experience with high-growth B2B and subscription companies, including well-known	Proven experience with high-growth B2B and subscription companies, including well-known
Services	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization HubSpot CRM implementations and migrations Revenue operations strategy and architecture Demand generation and ABM programs Sales-ready website design and development on HubSpot AI and data enablement services Custom HubSpot integrations Managed RevOps and marketing retainers AI Transformation & Unified Data Management HubSpot + Claude Setup & Training Breeze Agent Deployment Custom Agent Development Distributely App (lead routing)	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization HubSpot CRM implementations and migrations Revenue operations strategy and architecture Demand generation and ABM programs Sales-ready website design and development on HubSpot AI and data enablement services Custom HubSpot integrations Managed RevOps and marketing retainers AI Transformation & Unified Data Management HubSpot + Claude Setup & Training Breeze Agent Deployment Custom Agent Development Distributely App (lead routing)
Industries	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services	-
Pros	Full-service capabilities covering SEO, paid media, social, email, and web development	Flexible and responsive team that listens to feedback, adapts to changing requirements
Cons	Broad service offering may mean less specialization in niche areas compared to boutique	Because New Breed is heavily focused on HubSpot, organizations standardized on other
Website	Visit Site	Visit Site

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