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Compare SOUP Agency vs MAGNETIC

Side-by-side comparison of features, pricing, services, ratings and more.

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SOUP Agency

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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MAGNETIC

MAGNETIC

Cold Email Outreach Website

MAGNETIC is a full-service branding and marketing agency specializing in consumer goods. Since 2006, they have helped brands like VIZIO, Ford, and Kellogg's scale past revenue plateaus through strategy, creative, and growth marketing.

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Feature Comparison

Attribute SOUP Agency MAGNETIC
Category B2B Lead Generation Cold Email Outreach
Rating
Winner +0.5 higher
Location Sydney, New South Wales, Australia Temecula, California
Services
  • Digital Strategy
  • Paid Search (Google & Bing Ads)
  • Social Media Advertising (Meta, TikTok, Pinterest)
  • Display Ads
  • Search Engine Optimization (SEO)
  • Organic Social Strategy & Content Creation
  • Community Management
  • CRM Setup & Nurture Series
  • Email Marketing (Monthly eDM)
  • Copywriting
  • Link Building
  • Graphic Design
  • Landing Page Design
  • Web Design & Development
  • Branding & Brand Strategy
  • Lead Generation
  • Marketing Automation
  • Video Marketing
  • Amazon Marketing & Advertising
  • Influencer Marketing
  • Public Relations
  • Data Analytics & Visualization
  • Advertising
  • PPC
  • Retargeting and Remarketing
  • Branding
  • Brand Strategy
  • Online Reputation Management
  • Content Marketing
  • Content Strategy
  • Video Production
  • Marketing Advice
  • Market Research
  • Email Marketing
  • SEO
  • SEO Consulting
  • Search Engine Marketing
  • Web Development
  • Digital Design
  • Logo Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Digital Strategy
  • Paid Search (Google & Bing Ads)
  • Social Media Advertising (Meta, TikTok, Pinterest)
  • Display Ads
  • Search Engine Optimization (SEO)
  • Organic Social Strategy & Content Creation
  • Community Management
  • CRM Setup & Nurture Series
  • Email Marketing (Monthly eDM)
  • Copywriting
  • Link Building
  • Graphic Design
  • Landing Page Design
  • Web Design & Development
  • Branding & Brand Strategy
  • Lead Generation
  • Marketing Automation
  • Video Marketing
  • Amazon Marketing & Advertising
  • Influencer Marketing
  • Public Relations
  • Data Analytics & Visualization
  • Advertising
  • PPC
  • Retargeting and Remarketing
  • Branding
  • Brand Strategy
  • Online Reputation Management
  • Content Marketing
  • Content Strategy
  • Video Production
  • Marketing Advice
  • Market Research
  • Email Marketing
  • SEO
  • SEO Consulting
  • Search Engine Marketing
  • Web Development
  • Digital Design
  • Logo Design
  • UX Design
  • Web Design
  • Website Maintenance
Industries
Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Consumer Goods
Pros
  • Full-service capabilities covering SEO, paid media, social, email, and web development
  • Large team of 50-249 professionals, providing depth and scalability for complex
Cons
  • Broad service offering may mean less specialization in niche areas compared to boutique
  • Narrow industry focus on consumer goods may not suit B2B or service-based businesses.
  • Project budget starts at $5,000, which may be prohibitive for very small businesses
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Free Plan Available

You shouldn’t have to overpay for cold email tools. With Mystrika, you won’t.

It does cold email warmup, sequences, unified inbox, and AI writing - all in one place. Every other tool that does this charges somewhere between $100 and $500 a month. Mystrika has a free plan. 500 prospects. No expiry. No card.

The people who consistently book meetings from cold email aren’t smarter. They just stopped leaving money on the table.

See the Free Plan