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Compare SOUP Agency vs GEL Studios

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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GEL Studios

B2B Lead Generation Website

A purpose-led, B Corp certified creative agency that combines strategic thinking with creative execution to deliver measurable ROI. With over a decade of experience, GEL Studios partners with mid-market and enterprise clients on branding, web design, and marketing campaigns that drive real business impact.

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Feature Comparison

Attribute	SOUP Agency	GEL Studios
Category	B2B Lead Generation	B2B Lead Generation
Rating	Winner +0.5 higher
Location	Sydney, New South Wales, Australia	Bath, England, United Kingdom
Services	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Advertising PPC Retargeting and Remarketing Branding Brand Strategy Content Marketing Content Strategy Marketing Advice Outbound Marketing SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Social Media Marketing Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring Web Development Web Design	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Advertising PPC Retargeting and Remarketing Branding Brand Strategy Content Marketing Content Strategy Marketing Advice Outbound Marketing SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Social Media Marketing Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring Web Development Web Design
Industries	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services	B2B Services Healthcare & Hospital IT Logistics Manufacturing
Pros	Full-service capabilities covering SEO, paid media, social, email, and web development	High client satisfaction with a 4.8 rating from 91 reviews Proven ROI with case studies showing 160%+ returns and £2M in leads B Corp certified, demonstrating commitment to social and community impact Offers free initial consultation and highly responsive support
Cons	Broad service offering may mean less specialization in niche areas compared to boutique	Primarily UK-focused, may not suit international clients Budget per project starts at $2,500, which may be high for very small businesses
Website	Visit Site	Visit Site

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