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Compare SOUP Agency vs Edge Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Edge Marketing

SEO & Organic Growth Website

Edge Marketing is a performance-driven digital agency with over 20 years of experience helping Australian businesses grow through data, strategy, and execution. Their fully in-house team delivers tailored SEO, paid media, web development, and AI-driven optimisation with a focus on measurable results.

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Feature Comparison

Attribute	SOUP Agency	Edge Marketing
Category	B2B Lead Generation	SEO & Organic Growth
Rating
Location	Sydney, New South Wales, Australia	Brisbane, Queensland, Australia
Services	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization AI Search Optimization LLM optimization Advertising PPC SEO Local SEO Search Engine Marketing Technical SEO Wordpress SEO Digital Marketing Social Media Video Production Web Development	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization AI Search Optimization LLM optimization Advertising PPC SEO Local SEO Search Engine Marketing Technical SEO Wordpress SEO Digital Marketing Social Media Video Production Web Development
Industries	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services	B2B Services Education Institutions Legal Services
Pros	Full-service capabilities covering SEO, paid media, social, email, and web development	Demonstrated ability to deliver significant organic traffic increases and high conversion
Cons	Broad service offering may mean less specialization in niche areas compared to boutique	Geographic focus is primarily Australia, limiting appeal for international clients.
Website	Visit Site	Visit Site

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