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Compare SOUP Agency vs ClayMBA

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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ClayMBA

B2B Lead Generation Website

ClayMBA is an educational platform founded by Hans Dekker, designed to help professionals master Clay for automating personalized outbound sales campaigns. The program includes 10 modules, test assignments, and bonus materials like templates and data sources. It is tailored for SDRs, lead generation agencies, and revenue leaders aiming to enhance their outbound strategies.

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Feature Comparison

Attribute	SOUP Agency	ClayMBA
Category	B2B Lead Generation	B2B Lead Generation
Rating	Winner +5.0 higher	-
Location	Sydney, New South Wales, Australia	N/A
Services	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Clay Mastery Course Outbound Campaign Strategy Clay Playbooks and Templates Data Enrichment Techniques AI-driven Email Personalization	Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Display Ads Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Link Building Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization Clay Mastery Course Outbound Campaign Strategy Clay Playbooks and Templates Data Enrichment Techniques AI-driven Email Personalization
Industries	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services	-
Pros	Full-service capabilities covering SEO, paid media, social, email, and web development	-
Cons	Broad service offering may mean less specialization in niche areas compared to boutique	-
Website	Visit Site	Visit Site

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