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Compare Simplex vs ZATO PPC Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

Simplex

Simplex

B2B Lead Generation Website

Simplex is a global pioneer in SEO technology, using proprietary software and AI to automate page creation and drive organic growth. They help mid-market and enterprise businesses scale traffic, conversions, and revenue with data-driven strategies.

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ZATO PPC Marketing

ZATO PPC Marketing

Paid Advertising & PPC Website

ZATO is a specialist Google Ads and Microsoft Ads agency founded by Kirk Williams. With over a decade of senior-level PPC management, they focus exclusively on paid search for brands spending $75K to $1M per month, offering flat-rate, month-to-month pricing and direct access to experienced account managers.

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Feature Comparison

Attribute Simplex ZATO PPC Marketing
Category B2B Lead Generation Paid Advertising & PPC
Rating
Location Sao Paulo, State of Sao Paulo, Brazil Billings, Montana, United States
Services
  • Advertising
  • Display Ads
  • PPC
  • Content Marketing
  • Content Strategy
  • Data Analytics
  • Data Science
  • Data Visualization
  • Marketing Advice
  • Lead Generation
  • Market Research
  • SEO
  • International SEO
  • Local SEO
  • SEO Consulting
  • Technical SEO
  • Retargeting and Remarketing
  • Video Marketing
  • Advertising
  • Display Ads
  • PPC
  • Content Marketing
  • Content Strategy
  • Data Analytics
  • Data Science
  • Data Visualization
  • Marketing Advice
  • Lead Generation
  • Market Research
  • SEO
  • International SEO
  • Local SEO
  • SEO Consulting
  • Technical SEO
  • Retargeting and Remarketing
  • Video Marketing
Industries
Architecture Ecommerce Fashion Retail Fintech Travel & Tourism
B2B Services Ecommerce Manufacturing
Pros
  • Proprietary Indexa software automates SEO page creation at scale, reducing IT dependency.
  • Proven track record with major brands like Leroy Merlin, Carrefour, and Sephora.
  • Data-driven approach with AI and machine learning for sustained organic growth.
  • Strong results: 2M monthly visits for Leroy Merlin Italy, 30% above average conversions.
  • Month-to-month contracts with no long-term lock-in, clients own their account data.
  • Founder Kirk Williams is a recognized top 50 PPC expert and frequent industry speaker.
Cons
  • Higher budget threshold (starting at $5,000) may not suit small businesses.
  • Focus on mid-market and enterprise limits appeal for startups or local-only companies.
  • Small team (1-9) may limit capacity for very large or fast-scaling accounts.
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Free Plan Available

You shouldn’t have to overpay for cold email tools. With Mystrika, you won’t.

It does cold email warmup, sequences, unified inbox, and AI writing - all in one place. Every other tool that does this charges somewhere between $100 and $500 a month. Mystrika has a free plan. 500 prospects. No expiry. No card.

The people who consistently book meetings from cold email aren’t smarter. They just stopped leaving money on the table.

See the Free Plan