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Compare Shout Digital vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

Shout Digital

SEO & Organic Growth Website

Melbourne-based digital marketing agency specializing in SEO, Google Ads, PPC, and social media advertising. They also offer Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) for AI platforms. With a team of senior specialists and a 98% retention rate, they have generated over $1 billion in revenue for clients.

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Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute	Shout Digital	SOUP Agency
Category	SEO & Organic Growth	B2B Lead Generation
Rating		Winner +0.5 higher
Location	Melbourne, Victoria, Australia	Sydney, New South Wales, Australia
Services	AI Search Optimization LLM optimization Advertising Display Ads SEO APP Store Optimization Backlink Management International SEO Link Building Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization	AI Search Optimization LLM optimization Advertising Display Ads SEO APP Store Optimization Backlink Management International SEO Link Building Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Lead Generation Marketing Automation Video Marketing Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization
Industries	IT Retail Finance B2B SaaS B2C Legal	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros	Senior-led team with average 13 years experience, no juniors running accounts Proven track record: generated over $1 billion in client revenue High client retention rate of 98% with average tenure of six years Pioneering AI search optimization services for ChatGPT, Gemini, and Perplexity	Full-service capabilities covering SEO, paid media, social, email, and web development
Cons	Project budgets start at $2,500, which may be steep for small businesses Geographic focus on Australia, less ideal for companies targeting other regions	Broad service offering may mean less specialization in niche areas compared to boutique
Website	Visit Site	Visit Site

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