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Compare Refine Labs vs New North

Side-by-side comparison of features, pricing, services, ratings and more.

Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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Winner

New North

Account-Based Marketing Website

New North is a B2B marketing agency specializing in helping technology companies with growth strategies through content creation, paid media, account-based marketing, and reporting.

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Feature Comparison

Attribute	Refine Labs	New North
Category	Paid Advertising & PPC	Account-Based Marketing
Rating		Winner +0.5 higher
Location	Boston, MA, USA	Frederick, United States
Features	Robust enablement through The Vault, community, and content, helping clients internalize	Robust enablement through The Vault, community, and content, helping clients internalize
Services	Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training Account-ABM Content Creation Paid Media Reporting Digital Strategy Web Design SEO PPC	Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training Account-ABM Content Creation Paid Media Reporting Digital Strategy Web Design SEO PPC
Industries	B2B SaaS Technology	-
Pros	Employee reviews often highlight smart colleagues, a learning-oriented culture,	Strong project management and adaptability Creative and proactive approach to marketing strategies Effective content marketing that builds trust and engagement Transparent reporting with custom dashboards and client portal
Cons	Employee feedback indicates that periods of fast scaling have included layoffs and	Some clients report challenges with graphic design services Initial setup phases can be slower than expected
Website	Visit Site	Visit Site

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