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Compare Refine Labs vs KPI Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

Refine Labs

Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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KPI Marketing

KPI Marketing

B2B Lead Generation Website

KPI Marketing is a multi-channel goal-based digital marketing company based in Vancouver, WA. They provide internet marketing services and hosting products for startups, small businesses, and enterprise-sized clients.

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Feature Comparison

Attribute Refine Labs KPI Marketing
Category Paid Advertising & PPC B2B Lead Generation
Rating
Location Boston, MA, USA Vancouver, Washington, United States
Features
  • Robust enablement through The Vault, community, and content, helping clients internalize
  • Robust enablement through The Vault, community, and content, helping clients internalize
Services
  • Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV)
  • Content and creative development
  • Account-based marketing programs
  • Split the Funnel and Pipeline Sources analysis
  • Analytics and reporting on CAC, pipeline, and win rates
  • Change management and strategic consulting
  • The Vault on-demand education platform with playbooks, templates, and training
  • Advertising
  • Display Ads
  • PPC
  • Retargeting and Remarketing
  • Content Marketing
  • Content Strategy
  • Data Analytics
  • Data Science
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Marketing Automation
  • Email Marketing
  • SEO
  • Local SEO
  • Technical SEO
  • Social Media Marketing
  • Social Media Monitoring
  • Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV)
  • Content and creative development
  • Account-based marketing programs
  • Split the Funnel and Pipeline Sources analysis
  • Analytics and reporting on CAC, pipeline, and win rates
  • Change management and strategic consulting
  • The Vault on-demand education platform with playbooks, templates, and training
  • Advertising
  • Display Ads
  • PPC
  • Retargeting and Remarketing
  • Content Marketing
  • Content Strategy
  • Data Analytics
  • Data Science
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Marketing Automation
  • Email Marketing
  • SEO
  • Local SEO
  • Technical SEO
  • Social Media Marketing
  • Social Media Monitoring
Industries
B2B SaaS Technology
B2B Services Construction Dental Ecommerce Food & Beverages
Pros
  • Employee reviews often highlight smart colleagues, a learning-oriented culture,
  • Established since 2015 with a focus on multi-channel strategies for consistent results.
Cons
  • Employee feedback indicates that periods of fast scaling have included layoffs and
  • Small team of 1-9 may limit capacity for large-scale or simultaneous projects.
  • No public client reviews available to validate past performance.
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