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Compare Performics vs Silverback Strategies

Side-by-side comparison of features, pricing, services, ratings and more.

Performics

Performics

Paid Advertising & PPC Website

Performics is a global performance marketing and media-buying agency within Publicis Groupe, helping brands convert consumer intent into revenue through data-driven campaigns across search, social, programmatic and commerce.

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Winner
Silverback Strategies

Silverback Strategies

B2B Lead Generation Website

Silverback Strategies is a performance marketing agency serving mid-market and enterprise clients across the U.S. They focus on speed to impact, transparent strategy, and accountability to business outcomes rather than vanity metrics.

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Feature Comparison

Attribute Performics Silverback Strategies
Category Paid Advertising & PPC B2B Lead Generation
Rating -
Winner +4.5 higher
Location Chicago, IL, USA Reston, Virginia
Features
  • Strong recognition from major platforms and industry bodies, including Microsoft
  • Strong recognition from major platforms and industry bodies, including Microsoft
Services
  • Paid Search
  • SEO
  • Paid Social
  • Programmatic Display
  • Commerce & Retail Media
  • Performance Content
  • Analytics & Technology
  • Advertising
  • Branding
  • Content Marketing
  • Data Analytics
  • Lead Generation
  • Marketing Advice
  • Social Media Marketing
  • Web Development
  • Paid Search
  • SEO
  • Paid Social
  • Programmatic Display
  • Commerce & Retail Media
  • Performance Content
  • Analytics & Technology
  • Advertising
  • Branding
  • Content Marketing
  • Data Analytics
  • Lead Generation
  • Marketing Advice
  • Social Media Marketing
  • Web Development
Industries
-
Architecture Automotive B2B Services Construction Consumer Goods Dental Ecommerce Education Institutions Fashion Retail Food & Beverages Health & Wellness Healthcare & Hospital Home Services IT Insurance Legal Services Media & Entertainment Non-profits Real Estate Restaurants Sports & Fitness Telecommunications Transportation Travel & Tourism
Pros
  • Recognized industry leader in search and performance marketing, including being
  • Experimentation-driven approach with thousands of digital tests annually
Cons
  • Pricing and contract structures are not published, and third-party directories often
  • Higher minimum budget starting at $2,500 may not suit very small businesses
  • Primarily serves mid-market and enterprise clients, less focus on startups
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