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Compare New Perspective Marketing vs Refine Labs

Side-by-side comparison of features, pricing, services, ratings and more.

New Perspective Marketing

B2B Lead Generation Website

New Perspective Marketing is a growth-focused B2B agency with over 20 years of experience, specializing in cleantech, agritech, climate tech, and next-gen manufacturing. As a platinum-certified HubSpot partner, they deliver comprehensive services spanning demand generation, sales enablement, and digital strategy.

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Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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Feature Comparison

Attribute	New Perspective Marketing	Refine Labs
Category	B2B Lead Generation	Paid Advertising & PPC
Rating
Location	Worcester, Massachusetts, United States	Boston, MA, USA
Features	Robust enablement through The Vault, community, and content, helping clients internalize	Robust enablement through The Vault, community, and content, helping clients internalize
Services	Demand Generation Content Marketing SEO PPC Social Media Marketing Web Design & Development HubSpot Services Account-Based Marketing Sales Enablement Branding Email Marketing Marketing Automation Lead Generation Data Analytics Video Marketing Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training	Demand Generation Content Marketing SEO PPC Social Media Marketing Web Design & Development HubSpot Services Account-Based Marketing Sales Enablement Branding Email Marketing Marketing Automation Lead Generation Data Analytics Video Marketing Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training
Industries	Agriculture B2B Services Construction Fintech Manufacturing	B2B SaaS Technology
Pros	Platinum HubSpot partner with deep expertise in HubSpot onboarding and integration Proven track record in complex B2B sectors like cleantech and manufacturing 100% senior team embedded directly into client programs Strong client testimonials with measurable pipeline and lead growth results	Employee reviews often highlight smart colleagues, a learning-oriented culture,
Cons	Minimum project budget of $25,000 may be prohibitive for early-stage startups Industry focus heavily weighted toward cleantech, agritech, and manufacturing, limiting	Employee feedback indicates that periods of fast scaling have included layoffs and
Website	Visit Site	Visit Site

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