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Compare Marketing by Data vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

Marketing by Data

B2B Lead Generation Website

Marketing by Data is an industry-leading digital marketing agency since 2008, specializing in SEO, paid ads, and data-driven strategies. They also train other agencies on digital marketing techniques, offering a full suite of services from strategy to execution.

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Winner

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute	Marketing by Data	SOUP Agency
Category	B2B Lead Generation	B2B Lead Generation
Rating	-	Winner +5.0 higher
Location	Burbank, California	Sydney, New South Wales, Australia
Services	Advertising Display Ads Native Advertising PPC Retargeting and Remarketing Video Marketing Marketing Advice Lead Generation Market Research SEO Link Building Local SEO Mobile SEO Technical SEO Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Marketing Automation Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization	Advertising Display Ads Native Advertising PPC Retargeting and Remarketing Video Marketing Marketing Advice Lead Generation Market Research SEO Link Building Local SEO Mobile SEO Technical SEO Digital Strategy Paid Search (Google & Bing Ads) Social Media Advertising (Meta, TikTok, Pinterest) Search Engine Optimization (SEO) Organic Social Strategy & Content Creation Community Management CRM Setup & Nurture Series Email Marketing (Monthly eDM) Copywriting Graphic Design Landing Page Design Web Design & Development Branding & Brand Strategy Marketing Automation Amazon Marketing & Advertising Influencer Marketing Public Relations Data Analytics & Visualization
Industries	B2B Services Consumer Goods Fashion Retail Health & Wellness Legal Services	Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros	Serves a wide range of industries including legal, e-commerce, and local services Offers free SEO audit and consultation to demonstrate value upfront	Full-service capabilities covering SEO, paid media, social, email, and web development
Cons	No client reviews or ratings available on Semrush profile Minimum project budget of $1,000 may not suit micro-businesses	Broad service offering may mean less specialization in niche areas compared to boutique
Website	Visit Site	Visit Site

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