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Compare Marketing by Data vs Refine Labs

Side-by-side comparison of features, pricing, services, ratings and more.

Marketing by Data

B2B Lead Generation Website

Marketing by Data is an industry-leading digital marketing agency since 2008, specializing in SEO, paid ads, and data-driven strategies. They also train other agencies on digital marketing techniques, offering a full suite of services from strategy to execution.

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Winner

Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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Feature Comparison

Attribute	Marketing by Data	Refine Labs
Category	B2B Lead Generation	Paid Advertising & PPC
Rating	-	Winner +4.5 higher
Location	Burbank, California	Boston, MA, USA
Features	Robust enablement through The Vault, community, and content, helping clients internalize	Robust enablement through The Vault, community, and content, helping clients internalize
Services	Advertising Display Ads Native Advertising PPC Retargeting and Remarketing Video Marketing Marketing Advice Lead Generation Market Research SEO Link Building Local SEO Mobile SEO Technical SEO Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training	Advertising Display Ads Native Advertising PPC Retargeting and Remarketing Video Marketing Marketing Advice Lead Generation Market Research SEO Link Building Local SEO Mobile SEO Technical SEO Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training
Industries	B2B Services Consumer Goods Fashion Retail Health & Wellness Legal Services	B2B SaaS Technology
Pros	Serves a wide range of industries including legal, e-commerce, and local services Offers free SEO audit and consultation to demonstrate value upfront	Employee reviews often highlight smart colleagues, a learning-oriented culture,
Cons	No client reviews or ratings available on Semrush profile Minimum project budget of $1,000 may not suit micro-businesses	Employee feedback indicates that periods of fast scaling have included layoffs and
Website	Visit Site	Visit Site

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