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Compare Magic vs Refine Labs

Side-by-side comparison of features, pricing, services, ratings and more.

Magic

B2B Lead Generation Website

Magic is a digital lab that combines complex mathematics with cutting-edge digital marketing. Using a proprietary Mediamatics™ methodology, the agency helps brands uncover root-cause user behavior and drive measurable commercial outcomes.

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Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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Feature Comparison

Attribute	Magic	Refine Labs
Category	B2B Lead Generation	Paid Advertising & PPC
Rating
Location	Melbourne, Victoria, Australia	Boston, MA, USA
Features	Robust enablement through The Vault, community, and content, helping clients internalize	Robust enablement through The Vault, community, and content, helping clients internalize
Services	Advertising Display Ads Native Advertising PPC Programmatic Advertising Retargeting and Remarketing Video Marketing Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing SEO APP Store Optimization Backlink Management International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Wordpress SEO Youtube SEO Social Media Marketing Community Management Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring TikTok influencer Twitter Marketing Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training	Advertising Display Ads Native Advertising PPC Programmatic Advertising Retargeting and Remarketing Video Marketing Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing SEO APP Store Optimization Backlink Management International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Wordpress SEO Youtube SEO Social Media Marketing Community Management Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring TikTok influencer Twitter Marketing Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training
Industries	B2B Services Ecommerce Food & Beverages Home Services Manufacturing	B2B SaaS Technology
Pros	Comprehensive service range covering SEO, paid media, social, and programmatic advertising. High client rating (4.7) with 182 reviews, indicating strong client satisfaction.	Employee reviews often highlight smart colleagues, a learning-oriented culture,
Cons	Higher budget threshold ($5k-$10k per project) may not suit small or early-stage	Employee feedback indicates that periods of fast scaling have included layoffs and
Website	Visit Site	Visit Site

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