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Compare Magic vs Ethic Agency

Side-by-side comparison of features, pricing, services, ratings and more.

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Magic

B2B Lead Generation Website

Magic is a digital lab that combines complex mathematics with cutting-edge digital marketing. Using a proprietary Mediamatics™ methodology, the agency helps brands uncover root-cause user behavior and drive measurable commercial outcomes.

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Ethic Agency

SEO & Organic Growth Website

Ethic Agency is a senior B2B content marketing consultant for SaaS companies, turning content and SEO/AEO into qualified pipeline. They embed as a senior partner instead of another vendor to manage, providing strategy and execution in one relationship.

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Feature Comparison

Attribute	Magic	Ethic Agency
Category	B2B Lead Generation	SEO & Organic Growth
Rating	Winner +0.1 higher
Location	Melbourne, Victoria, Australia	Atlanta, Georgia
Services	Advertising Display Ads Native Advertising PPC Programmatic Advertising Retargeting and Remarketing Video Marketing Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing SEO APP Store Optimization Backlink Management International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Wordpress SEO Youtube SEO Social Media Marketing Community Management Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring TikTok influencer Twitter Marketing AI Search Optimization LLM optimization Content Marketing Content Strategy Content Syndication	Advertising Display Ads Native Advertising PPC Programmatic Advertising Retargeting and Remarketing Video Marketing Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing SEO APP Store Optimization Backlink Management International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Shopify SEO Technical SEO Wordpress SEO Youtube SEO Social Media Marketing Community Management Content Creation Facebook Advertising Instagram Marketing Social Media Monitoring TikTok influencer Twitter Marketing AI Search Optimization LLM optimization Content Marketing Content Strategy Content Syndication
Industries	B2B Services Ecommerce Food & Beverages Home Services Manufacturing	B2B Services
Pros	Comprehensive service range covering SEO, paid media, social, and programmatic advertising. High client rating (4.7) with 182 reviews, indicating strong client satisfaction.	Specialized in AI search optimization and LLM optimization for B2B SaaS Embedded as a strategic partner with accountability for pipeline, not just activity Proven results with case studies showing significant revenue and traffic growth
Cons	Higher budget threshold ($5k-$10k per project) may not suit small or early-stage	Small team may limit capacity for large-scale or multi-channel campaigns Narrow focus on B2B SaaS content and SEO may not suit companies needing broader
Website	Visit Site	Visit Site

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