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Compare Luminary vs Workhorse

Side-by-side comparison of features, pricing, services, ratings and more.

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Luminary

Luminary

Branding & Design Website

Luminary is a certified B Corp digital agency in Melbourne, Australia, specializing in mid to large-scale digital projects across leading DXP, CMS, and headless platforms. They offer end-to-end services from strategy and UX design to web development and ongoing support, serving government, retail, and corporate sectors.

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Workhorse

Workhorse

SEO & Organic Growth Website

Workhorse builds enterprise websites, complex web applications, and high-performance marketing websites, providing full lifecycle support from initial build to maintenance and optimization.

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Feature Comparison

Attribute Luminary Workhorse
Category Branding & Design SEO & Organic Growth
Rating
Winner +4.4 higher
-
Location Melbourne, Victoria, Australia Austin, Texas, United States
Services
  • Web Development
  • Digital Design
  • Product Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Digital Strategy
  • Discovery
  • Content Services
  • SEO
  • Data and Analytics
  • Advertising
  • Display Ads
  • PPC
  • Retargeting and Remarketing
  • Local SEO
  • Shopify SEO
  • Technical SEO
  • Wordpress SEO
  • Graphic Design
  • Wordpress Design
  • Website Support
  • Website Audits
  • Compliance
  • Hosting Solutions
  • Web Development
  • Digital Design
  • Product Design
  • UX Design
  • Web Design
  • Website Maintenance
  • Digital Strategy
  • Discovery
  • Content Services
  • SEO
  • Data and Analytics
  • Advertising
  • Display Ads
  • PPC
  • Retargeting and Remarketing
  • Local SEO
  • Shopify SEO
  • Technical SEO
  • Wordpress SEO
  • Graphic Design
  • Wordpress Design
  • Website Support
  • Website Audits
  • Compliance
  • Hosting Solutions
Industries
Education Institutions Fintech Healthcare & Hospital Tourism and Hospitality Manufacturing Financial Services Government Charities and NFPs Professional Services Property and Construction E-commerce and Retail
Automotive B2B Services Ecommerce Fashion Retail Media & Entertainment
Pros
  • Certified B Corp with a mission-driven approach to creating positive digital experiences.
  • Deep expertise in leading DXP and headless CMS platforms including Optimizely, Sitecore,
  • Over 20 years of experience building and maintaining websites for 300+ businesses.
  • Full-service offering covering design, development, SEO, PPC, and ongoing support.
  • Strong client retention with long-term partnerships and positive testimonials.
  • Recognized with awards from Inc. 5000, Webby, and W3.
Cons
  • Minimum project budget of $25,000 may be prohibitive for smaller organizations.
  • No public client reviews available on the Semrush profile to validate recent performance.
  • No public reviews or rating on Semrush, making independent validation harder.
  • Small team size (10-49) may limit capacity for very large-scale simultaneous projects.
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