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Compare Link Building Company vs What Works Global

Side-by-side comparison of features, pricing, services, ratings and more.

Link Building Company

SEO & Organic Growth Website

A performance-driven link building agency that helps brands win at the new point of purchase, where Google rankings meet AI recommendations. They focus on buyer-intent research and AI citation targeting to drive revenue, not just rankings.

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Winner

What Works Global

B2B Lead Generation Website

What Works Global is a digital transformation and growth consultancy based in Canberra and Brisbane, Australia, with over a decade of experience helping businesses enhance operational efficiency and performance through data-driven strategies.

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Feature Comparison

Attribute	Link Building Company	What Works Global
Category	SEO & Organic Growth	B2B Lead Generation
Rating		Winner +0.1 higher
Location	Ahmedabad, Gujarat, India	Canberra, Australian Capital Territory, Australia
Services	AI Search Optimization LLM optimization SEO Backlink Management International SEO Link Building Local SEO SEO Consulting Advertising Display Ads PPC Programmatic Advertising Retargeting and Remarketing Video Marketing Branding Brand Strategy Content Marketing Video Production Marketing Advice Inbound Marketing Lead Generation Marketing Automation Email Marketing Mobile SEO Search Engine Marketing Social Media Marketing Facebook Advertising Instagram Marketing	AI Search Optimization LLM optimization SEO Backlink Management International SEO Link Building Local SEO SEO Consulting Advertising Display Ads PPC Programmatic Advertising Retargeting and Remarketing Video Marketing Branding Brand Strategy Content Marketing Video Production Marketing Advice Inbound Marketing Lead Generation Marketing Automation Email Marketing Mobile SEO Search Engine Marketing Social Media Marketing Facebook Advertising Instagram Marketing
Industries	B2B Services Fintech Real Estate	B2B Services Consumer Goods Education Institutions Fintech Government
Pros	First links delivered within 24 hours of onboarding Average domain rating of DR 60+ across all placements AI citation targeting across ChatGPT, Perplexity, Claude, and Grok Revenue attribution tied to pipeline growth, not just ranking reports	Flexible and collaborative, offering options that fit both budget and ambition while
Cons	Relatively young agency (founded 2022) with limited long-term track record Focus on link building may not suit clients needing full-service SEO beyond backlinks	Small to mid-sized team (10-49) could be a constraint for very large-scale, multi-country
Website	Visit Site	Visit Site

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