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Compare iExcel vs VARIABLE Marketing Solutions

Side-by-side comparison of features, pricing, services, ratings and more.

iExcel

iExcel

B2B Lead Generation Website

iExcel is a boutique digital marketing consultancy that drives customer acquisition, retention, and referrals through a data-driven, ROI-focused approach. They act as an interim CMO or growth hacker for startups and mid-market B2B companies.

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VARIABLE Marketing Solutions

VARIABLE Marketing Solutions

B2B Lead Generation Website

VARIABLE Marketing Solutions is a full-service digital agency that combines data-driven strategies with creative execution to help businesses grow. They offer a comprehensive suite of services from SEO and PPC to branding and web development, serving clients across B2B, ecommerce, healthcare, and more.

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Feature Comparison

Attribute iExcel VARIABLE Marketing Solutions
Category B2B Lead Generation B2B Lead Generation
Rating
Location Fairfax, Virginia, United States Tulsa, Oklahoma
Services
  • Advertising
  • PPC
  • Content Marketing
  • Lead Generation
  • SEO
  • Social Media Marketing
  • Email Marketing
  • Marketing Automation
  • Retargeting and Remarketing
  • Video Marketing
  • Branding
  • Brand Strategy
  • Online Reputation Management
  • Marketing Advice
  • Market Research
  • Outbound Marketing
  • Backlink Management
  • International SEO
  • Local SEO
  • Mobile SEO
  • Technical SEO
  • Content Creation
  • Web Development
  • Graphic Design
  • Logo Design
  • Web Design
  • Advertising
  • PPC
  • Content Marketing
  • Lead Generation
  • SEO
  • Social Media Marketing
  • Email Marketing
  • Marketing Automation
  • Retargeting and Remarketing
  • Video Marketing
  • Branding
  • Brand Strategy
  • Online Reputation Management
  • Marketing Advice
  • Market Research
  • Outbound Marketing
  • Backlink Management
  • International SEO
  • Local SEO
  • Mobile SEO
  • Technical SEO
  • Content Creation
  • Web Development
  • Graphic Design
  • Logo Design
  • Web Design
Industries
B2B Services
B2B Services Ecommerce Healthcare & Hospital Oil & Gas Restaurants
Pros
  • Data-driven approach with focus on ROI, attribution, and tangible results
  • Acts as interim CMO or growth hacker, providing both strategy and execution
  • Strong client testimonials praising communication, collaboration, and cost-effective
  • Data-driven approach with transparent reporting and ROI optimization.
  • Full-service capability covering digital, physical, and strategy under one roof.
  • Highly rated by clients for responsiveness, creativity, and tangible results.
  • Affordable starting price point ($1,000) makes them accessible to small businesses.
Cons
  • Small team (1-9) may limit capacity for large-scale or multi-channel campaigns
  • No public client reviews available on Semrush profile
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Website Visit Site Visit Site
Free Plan Available

You shouldn’t have to overpay for cold email tools. With Mystrika, you won’t.

It does cold email warmup, sequences, unified inbox, and AI writing - all in one place. Every other tool that does this charges somewhere between $100 and $500 a month. Mystrika has a free plan. 500 prospects. No expiry. No card.

The people who consistently book meetings from cold email aren’t smarter. They just stopped leaving money on the table.

See the Free Plan