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Compare Directive Consulting vs Red Herring Digital

Side-by-side comparison of features, pricing, services, ratings and more.

Directive Consulting

Paid Advertising & PPC Website

Directive Consulting is a global B2B performance marketing agency that helps SaaS and tech brands drive pipeline and revenue through paid media, content & SEO, CRO, RevOps, and go-to-market strategy.

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Winner

Red Herring Digital

B2B Lead Generation Website

Red Herring Digital is a boutique multi-channel marketing agency based in Melbourne, Australia. They specialize in paid ads, SEO, social media, creative, and web development, serving small to enterprise businesses with a focus on long-term partnerships.

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Feature Comparison

Attribute	Directive Consulting	Red Herring Digital
Category	Paid Advertising & PPC	B2B Lead Generation
Rating		Winner +0.6 higher
Location	Irvine, CA, USA	Melbourne, Victoria, Australia
Features	Robust thought leadership, training content and educational products (Pulse, DIY	Robust thought leadership, training content and educational products (Pulse, DIY
Services	Paid Media (Google, LinkedIn, Meta) Content Marketing & SEO CRO & Performance Design Revenue Operations (MAP/CRM architecture, attribution, lifecycle) Account-Based Marketing Go-to-Market Strategy HubSpot Implementation (Certified Solutions Partner) Creative & Video Production Programmatic Advertising Marketplace & Shopping Campaigns Digital Strategy SEO Online Ads Social Media Marketing Creative Web Development Analytics	Paid Media (Google, LinkedIn, Meta) Content Marketing & SEO CRO & Performance Design Revenue Operations (MAP/CRM architecture, attribution, lifecycle) Account-Based Marketing Go-to-Market Strategy HubSpot Implementation (Certified Solutions Partner) Creative & Video Production Programmatic Advertising Marketplace & Shopping Campaigns Digital Strategy SEO Online Ads Social Media Marketing Creative Web Development Analytics
Industries	B2B SaaS Technology Industrial Services Ecommerce	Architecture Automotive B2B Services Construction Consumer Goods Dental Ecommerce Education Institutions Fintech Food & Beverages Health & Wellness Healthcare & Hospital Home Services Insurance Legal Services Manufacturing Media & Entertainment Real Estate Restaurants Sports & Fitness Travel & Tourism
Pros	Proven track record of effective lead and pipeline generation, with multiple reviews	Boutique agency with senior-level team providing personalized attention Offers a complimentary strategy session and audit for new clients
Cons	A subset of clients have noted historical gaps or challenges around marketing automation	Limited geographic focus to Australia may not suit global campaigns Minimum project budget of $2,500 may be prohibitive for micro-businesses
Website	Visit Site	Visit Site

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