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Compare Directive Consulting vs New Perspective Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

Directive Consulting

Paid Advertising & PPC Website

Directive Consulting is a global B2B performance marketing agency that helps SaaS and tech brands drive pipeline and revenue through paid media, content & SEO, CRO, RevOps, and go-to-market strategy.

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Winner

New Perspective Marketing

B2B Lead Generation Website

New Perspective Marketing is a growth-focused B2B agency with over 20 years of experience, specializing in cleantech, agritech, climate tech, and next-gen manufacturing. As a platinum-certified HubSpot partner, they deliver comprehensive services spanning demand generation, sales enablement, and digital strategy.

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Feature Comparison

Attribute	Directive Consulting	New Perspective Marketing
Category	Paid Advertising & PPC	B2B Lead Generation
Rating		Winner +0.6 higher
Location	Irvine, CA, USA	Worcester, Massachusetts, United States
Features	Robust thought leadership, training content and educational products (Pulse, DIY	Robust thought leadership, training content and educational products (Pulse, DIY
Services	Paid Media (Google, LinkedIn, Meta) Content Marketing & SEO CRO & Performance Design Revenue Operations (MAP/CRM architecture, attribution, lifecycle) Account-Based Marketing Go-to-Market Strategy HubSpot Implementation (Certified Solutions Partner) Creative & Video Production Programmatic Advertising Marketplace & Shopping Campaigns Demand Generation Content Marketing SEO PPC Social Media Marketing Web Design & Development HubSpot Services Sales Enablement Branding Email Marketing Marketing Automation Lead Generation Data Analytics Video Marketing	Paid Media (Google, LinkedIn, Meta) Content Marketing & SEO CRO & Performance Design Revenue Operations (MAP/CRM architecture, attribution, lifecycle) Account-Based Marketing Go-to-Market Strategy HubSpot Implementation (Certified Solutions Partner) Creative & Video Production Programmatic Advertising Marketplace & Shopping Campaigns Demand Generation Content Marketing SEO PPC Social Media Marketing Web Design & Development HubSpot Services Sales Enablement Branding Email Marketing Marketing Automation Lead Generation Data Analytics Video Marketing
Industries	B2B SaaS Technology Industrial Services Ecommerce	Agriculture B2B Services Construction Fintech Manufacturing
Pros	Proven track record of effective lead and pipeline generation, with multiple reviews	Platinum HubSpot partner with deep expertise in HubSpot onboarding and integration Proven track record in complex B2B sectors like cleantech and manufacturing 100% senior team embedded directly into client programs Strong client testimonials with measurable pipeline and lead growth results
Cons	A subset of clients have noted historical gaps or challenges around marketing automation	Minimum project budget of $25,000 may be prohibitive for early-stage startups Industry focus heavily weighted toward cleantech, agritech, and manufacturing, limiting
Website	Visit Site	Visit Site

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